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16 May 2013
to enhance the way the brand interacts with its customers. Building on his work at Burberry, Cooke ...
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Has Abercrombie & Fitch's CEO really made a 'Big, Fat, marketing mistake'?
20 May 2013 | by Nicola Carter
typically only noteworthy when these strategies don t work: think Burberry s chav years and Stella s wife ...
Overseas online sales to generate £28bn for British retailers by 2020
30 Apr 2013 | by Arif Durrani
, such as Asos, Burberry, Jimmy Choo, Net-A-Porter, The Outnet, Topshop and Wiggle. British brands ...
Twitter does drive sales says Deloitte study
19 Apr 2013 | by Gordon MacMillan
real-time engagement. Another example he cited was how Burberry streamed London Fashion Week and sent all ...
Topshop, Nike, Burberry, Heineken: Who should be digital brand of the year?
16 Apr 2013 | by Staff
. Click here to vote . The deadline for voting is 30 April. The case for Burberry Burberry has ...
School Reports 2013: UM London
08 Apr 2013
Burberry when the client called a global pitch. UM seems to be evolving its offering and must be given ...
Dentsu's Aegis Media wins £20m global Burberry account
03 Apr 2013 | by Arif Durrani
buying duties for British luxury fashion brand Burberry....Aegis Burberry Media Network will be centrally coordinated out of Vizeum offices in London, UK ...
Oxford Street plots brand overhaul in fightback against Westfield
26 Mar 2013 | by Matthew Chapman
, such as Burberry, seek to create the store of the future . Software company Microsoft is preparing ...
Trading Places: this week's people moves
22 Mar 2013 | by Chris Harding
. ( Campaign ) Marketing Burberry has hired Kaitlyn Wilkins , a director of Ogilvy' s social media ...
News in Brief: Brighter Group, Burberry and Tetley
22 Mar 2013 | by PRWeek reporters
to grow its international profile. Burberry has hired Kaitlyn Wilkins, a director of Ogilvy ...
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