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Work debrief - Brands play part in Virgin Media's buffer experience

Virgin Media wanted to reinforce its broadband offer. Its media agency worked on buffering TV ads...As our appetite for online content continues to grow, the broadband provider with the best ... Virgin Media is the fastest broadband provider in the UK. But as other brands invest in fibre ... to invest more than 110 million to double the speed of more than four million of its broadband customers ...

Brand of the Year 2011 shortlist

network and broadband providers. The Royal Family With April's wedding of Kate ... . Sky The satellite TV, broadband and telephony operator was boosted when it secured ...

Marketing's Power 100

Patterson, BT It has been a big year for BT ad characters Adam and Jane, who, thanks to BT Broadband ... important calls from a landline, but it has also forged ahead with activity to promote its broadband offer ...

Brands increasingly resort to mud slinging

in helping consumers make a choice.' Last year, when Virgin Media entered the phone, broadband and TV market ...

The Work: Private view

. Well, ha. You'll have to get up earlier than that. Apparently, "there are two main types of broadband ... enthusiastically celebrate the "mother of all broadband", the one I have at my house is the bastard orphan. A ... . Exposure: National TV 3. VIRGIN MEDIA Project: The mother of all broadband Client: Lisa McCormack ...

Power 100 Marketers of 2008: 1-50

. Technology was at the heart of the bid and new games on BSkyB and broadband can be expected from the Lottery ... for helping the BT Broadband offering beat all expectations to sail past the 10m customer mark last year. 9 ...

News Analysis: Boom or bust? 2008 under the spotlight

for marketers, but rising broadband speeds will prompt the launch of more internet protocol TV (IPTV) services ...

Boom or bust? The challenges key marketing sectors face in 2008

. Web TV has been slow to emerge as a viable option for marketers, but rising broadband speeds ...

The Work: Private view

Dow Exposure: Online 5. BT Project: BT Total Broadband - BT Digital Vault Client: Dominic Grounsell, head of marketing, Consumer Broadband Brief: n/s Agency: Abbott Mead Vickers BBDO Writer: Phil ...

The Work: Private view

little digital game. Once you get the hang of it, and providing you have broadband, it's quite fun ... 'm getting a bit old. So, the lesson today. Once broadband truly arrives back home, it will liberate us ...

 

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