The deal, which commences on January 22, will support Sky's drive to promote its Sky+, Sky HD and Sky Broadband services to customers across the UK. The activity will include in-show sponsor credits and promotional trails, and will also include sponsorship of the Sky TV Guide spots featured ...
20 Dec 2006
| by by Jennifer Whitehead
In a campaign created by Miles Calcraft Briginshaw Duffy with media planning and buying by Starcom Direct, uSwitch will promote its credit cards, loans and broadband price comparison services, among others, using the strapline "U gotta switch".
The first wave of advertising will appear on television ...
It is understood that the department, which represents the company's BT Fusion, BT Talk Together, BT Broadband and BT Answer services, will now have individual marketing communications teams for each individual service, breaking up the existing one that operates from a central hub.
Tracy Follows head ...
broadband television service next year, promising viewers and advertisers the best of the internet coupled
18 Dec 2006
| by by Maria Esposito
and broadband activities from £16m to £21m this year. Duncan is banking on new media to help offset the decline ...
15 Dec 2006
| by by Staff
broadband group Easynet.
Earlier this week, Sky extended its Sky Anytime download service beyond web ...
15 Dec 2006
| by by Rob Cliverd
Google keyword search.
Here are two examples. When promoting Be Broadband, a 24MB service available ...
15 Dec 2006
The broadband market became more complex for consumers with a rash of
product launches from ...
effects to
communicate the value of BT's broadband contract. By the time the Dennis
Leary-style rant is over, you're convinced BT is the best broadband
provider out there, if not the cheapest.
Agency ...
14 Dec 2006
| by by Maria Esposito
broadband-only comedy as part of its winter/spring season unveiled this morning....new comedies including broadband-only show 'The Cowards' about four men who take over the BBC Three ...
13 Dec 2006
ITV has acquired local-business directory Scoot as part of a plan to expand its broadband TV