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Britvic rejig widens Marsden's role

14 Dec 2000 | by CORDELIA BRABBS

Britvic marketing director Andrew Marsden has taken on the new position of category director, as...Britvic marketing director Andrew Marsden has taken on the new position of category director, as ...

Ketchum Life wins Britvic UK brands brief

03 Nov 2000

Britvic Softdrinks has confirmed Ketchum Life as the victor in the pitch for its carbonated ...

Barrett Cernis takes on Ame drink for Britvic

03 Nov 2000 | by EMMA HALL

Burkitt DDB on the Britvic roster. Britvic acquired Ame in July when the drinks giant purchased Orchid ...

Britvic puts UK drinks brands out to tender

15 Sep 2000 | by JENNIFER WHITEHEAD

Pepsi and Tango are up for grabs, as Britvic Softdrinks puts its entire UK consumer PR for...Pepsi and Tango are up for grabs, as Britvic Softdrinks puts its entire UK consumer PR for ...

Britvic aims to score points with pre-teen children in HHCL ads

18 Aug 2000 | by JOHN TYLEE

Britvic Soft Drinks attempts to convey the emotional problems faced by pre-pubescent youths in its...Britvic Soft Drinks attempts to convey the emotional problems faced by pre-pubescent youths in ...

Britvic buys adult soft drink firm Orchid

11 Jul 2000

Britvic has bought adult soft drink manufacturer Orchid, giving it control of brands such as...LONDON (Brand Republic) - Britvic has bought adult soft drink manufacturer Orchid, giving it ...

Britvic sized up for PepsiCo takeover

10 Jul 2000

US cola giant PepsiCo could be gearing up for a takeover of Bass’s Britvic soft drinks business....Britvic soft drinks business. PepsiCo already owns 10% of Britvic, which owns the Tango and Robinson’s ...

Britvic to launch juice against ’flawed’ Sunny Delight

29 Jun 2000 | by CORDELIA BRABBS

Britvic s marketing chief Andrew Marsden this week attacked Sunny Delight as fundamentally flawed...Britvic s marketing chief Andrew Marsden this week attacked Sunny Delight as fundamentally ...

Brand health check sunny delight - Sunny Delight gears up for Britvic entrant - Leading soft drink

29 Jun 2000 | by BEN ROSIER

. The drink which kick-started the chilled juice market is now being challenged by Britvic, which has ...

Design flaw holds up Britvic launch

06 Apr 2000 | by CORDELIA BRABBS

Britvic has been forced to postpone the pounds 4m launch of its Robinsons spin-off brand, Fruit...Britvic has been forced to postpone the pounds 4m launch of its Robinsons spin-off brand, Fruit ...

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