Private View: Dave Buonoguidi and Kim Gehrig
29 Jun 2012
same agency has created a similar ad for Britvic's J2O , with human cats and dogs, and a human mouse ...
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Britvic issues press ads to recall Robinsons Fruit Shoot in safety issue
03 Jul 2012 | by Loulla-Mae Eleftheriou-Smith
Britvic has been forced into running a national press campaign and recalling all its bottles of...the product recall. Britvic is recalling the two drinks due to a "packaging safety issue" with the ...
Lipton Ice Tea in 'Teavolution' campaign
28 Jun 2012 | by Loulla-Mae Eleftheriou-Smith
Jackman was launched earlier this year. Jon Evans, head of seed brands at Britvic, said that internal ...
R Whites reinvents 'secret lemonade drinker'
29 May 2012 | by Loulla-Mae Eleftheriou-Smith
space directly from Channel 4, and used production company iCity Media. Jenny Bostock, Britvic ...
Britvic repositions J2O in brand overhaul
23 May 2012 | by Loulla-Mae Eleftheriou-Smith
Britvic has overhauled its adult fruit juice drink brand J2O with a new marketing push that...Britvic decided the drink had reached a "critical point in its life cycle". Britvic last refreshed J2O ...
Britvic J2O 'cats and dogs' by BBH
22 May 2012
J2O's new campaign, created by Bartle Bogle Hegarty, aims to portray the brand as a social soft drink that you can consume while others drink alcohol.
High times for booming energy-drinks sector
10 May 2012 | by Loulla-Mae Eleftheriou-Smith
now worth 791.8m, making it the UK's third biggest soft-drinks category, according to the 'Britvic ...
M/SIX eager to be a 'proper big media business'
19 Apr 2012
where CHI wasn't the creative incumbent - Britvic, for instance, where the creative agency was (and is ...
PepsiCo set to beat Coke in race to remove sugar from 'vitamin' water
12 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
PepsiCo and its UK bottler Britvic are to use the naturally-sourced stevia extract, which was ...
Pepsi enters top 10 grocery brands but Coke still number one
04 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
Milk, Hovis, Kingsmill, Nescaf , Lucozade, Andrex and Pepsi. Britvic named Coca-Cola as the most ...
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