Search results for "Branding"

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Seven best practices for building a smart ad

21 Dec 2011 | by Ariel Geifman

performance of their online branding campaigns. To answer this, we analyzed nearly 300,000 creatives and ...

Tesco adds brands in ecommerce fashion strategy

24 Nov 2011 | by Nicola Clark

activity. This will extend beyond store appearances and range branding, as part of its healthy-living push ...

Think BR: And the winner is... social video!

21 Oct 2011 | by Luke Aviet

internet is changing, and with that how branding is conducted. We are rapidly moving from a world of ...

We7 targets younger music fans with relaunch

28 Sep 2011 | by Sarah Shearman

(Thursday), with a fresh logo design and branding intended to inject personality into the brand. The site ...

Toyota launches Social Snap Shot app for the busy

19 Sep 2011 | by Sarah Shearman

, features Toyota branding, and opens with a clip of the car. Lisa Fielden, brand and digital marketing ...

Appointment to view: Google celebrates 13 years

05 Sep 2011 | by Sarah Johnson

branding did appear within a British TV ad slot when it teamed up with British Airways in 2006 to promote ...

Will BlackBerry's association with the recent riots affect the brand? The Marketing Society Forum

17 Aug 2011

some of the branding challenges that have faced Burberry or Stella Artois. It is this that will harm ...

Guinness World Records updates image with fresh digital strategy

10 Aug 2011 | by Sarah Shearman

opportunity to use its branding in experiential and in-store marketing activity. Marketers can also use the ...

ESPN signs Bet365 for Premier League highlights app

09 Aug 2011 | by Loulla-Mae Eleftheriou-Smith

being housed on the app s 'live scores' pages, accompanied by Bet365 branding on the loading page, ad ...

ValueClick acquires personalised ad technology company Dotomi

03 Aug 2011 | by Sarah Shearman

their adoption of digital media. "Together we believe we will create a new powerhouse in branding and ...

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