to remove filtersVirgin Galactic reveals branding for spaceship
07 Dec 2009 | by Amy Golding
LONDON - Spaceship brand Virgin Galactic has unveiled the livery for its SpaceShipTwo.
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Mark Ritson on Branding: the Google brand just keeps on stretching
10 Dec 2009 | by Mark Ritson
Google is building on its maturity in its own category, search, to launch a series of aggressive brand extensions. These are successfully destabilising the incumbent competition while making the executives in charge of these brands look, in my opinion, like morons.
Burton's Foods appoints LFH to branding task
04 Dec 2009 | by Alex Brownsell
LONDON - Burton's Foods has hired branding agency LFH to handle all packaging design for its
Mark Ritson on Branding: the folly of replacing brand managers with brand advocates
01 Dec 2009 | by Mark Ritson
beyond branding' was Lovemarks. Again, this seems to me to be total bollocks. There is nothing wrong with ...
The World: Sydney - Australian Govt calls $20 million branding pitch
27 Nov 2009
The Australian Federal Government has shortlisted George Patterson Y&R, M&C Saatchi, Sapient Nitro and STW Group to pitch for a new AUS$20 million initiative to help rebuild Brand Australia.
The World: New York - Bloomberg seeks shop for global branding task
27 Nov 2009
Bloomberg is on the hunt for an agency to handle global branding and advertising across its entire
Alan Doyle leaves 3 for branding role at WHAM
24 Nov 2009 | by Staff
company Hutchison Whampoa's branding company WHAM.
Mark Ritson on Branding: Sellers' market
24 Nov 2009 | by Mark Ritson
A dispute between Costco and Coca-Cola signals a shift in power from manufacturers to retailers.
Beckham to refresh branding
24 Nov 2009
Victoria Beckham is refreshing the branding for her denim, dresses and glasses collections. SVI
Warburtons talks to branding agencies ahead of identity overhaul
17 Nov 2009 | by Amy Golding
approached several branding agencies regarding its plans. The overhaul of Warburtons' identity and packaging ...
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