to remove filtersMedia is increasingly about super-connected partnerships
12 Jun 2013 | by Opinion
' branding and content on its products, packaging and point-of-sale activity, thereby promoting the programme ...
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Kia to sponsor Ashes content on TalkSport
19 Jun 2013 | by Simon Nias
". Kia branding will run across the Talksport.co.uk website and on all cricket coverage in its sister ...
MEDIA360: Channel 4 'investigating' branded content
07 Jun 2013 | by Ben Hall
Starcom MediaVest Group, who was also on the panel, warned that branding content could provoke a negative ...
Ministry of Sound signs first product placement for Towie
30 May 2013 | by Chloe Smith
Marbs'. Music and branding from the album will appear on screen as part of the deal during the ...
McCann London picked to run London Live campaign
24 May 2013 | by James Swift
McCann will manage the branding and communications for the expected 2014 launch of the TV channel ...
The silver bullet
16 May 2013 | by Ilicco Elia
responsive design addresses: mobile sites that offer poor customer experiences, unsatisfactory branding and ...
Is real-time marketing the future of advertising?
02 May 2013
per cent of adspend. Its role in big branding campaigns is less obvious." ...
The marketing spring is nigh and is running on digital
02 May 2013 | by Sue Unerman
, Branding Still Only Works On Cattle , he writes: "It s 2013 now, and the crisis I thought I saw has proven ...
Mark D'Arcy on what makes a great Facebook campaign
01 May 2013 | by Arif Durrani
shares, likes and comments. The speed with which Oreo s core branding team had been able to react to ...
My Media Week: Kerry Yates
24 Apr 2013 | by Hayley Hayes
, wades through the post-holiday email deluge and steers UKTV's VoD platform branding strategy....afternoon is spent catching up with my team on UKTV s VoD branding strategy to align network and ...
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