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Bodyform owner in global media rethink

SCA, the consumer goods company that owns brands including Plenty and Bodyform, is reviewing its...holding groups about a formal pitch. Carat produced a video for Bodyform that went viral last year. The ...

School Reports 2013: Carat

content paid dividends with "the truth" online film for Bodyform capturing a sizeable audience. Carat ...

School Reports 2013: Publicis Chemistry

years with Everything Everywhere; organic growth from clients including SCA (Bodyform, TENA) and Visa ...

AKQA, Mindshare and TMW lead Rev Awards shortlist

Redesign of Consumer Website by Towergate Insurance FMCG Bodyform Responds: The Truth by Carat UK for ...

Perhaps telling the truth is not such a crazy idea, after all

consequences of confronting or even showing reality. The Caroline Williams Bodyform video created by Carat ...

The Year Ahead For...Media agencies

approaches. A great example of this was our social video response work with Bodyform. When someone left a ...

De Groose reflects on Carat's 'best and most important year' and future focus

spoof work for Bodyform that went more viral than the particularly strong bout of flu that permeated the ...

Top 10 online ads

, Tara Greer, Wade Convay 3. Bodyform, the truth Bodyform launched a clever, comical video ...

Media Network of the Year: Carat

eye, while its "CEO" YouTube video for Bodyform generated three million views and seven million Tweets ...

2012: A grim climate with moments of joy

alternative to ad agencies (witness Carat s Bodyform "chief executive" online execution). In turn, ad ...

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