Search results for "Big Brother"

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THE BOOK OF LISTS: The 10 best viral campaigns

20 Dec 2002

after more than 400 consumer-tailored variations had been monitored. 3. CHANNEL 4 BIG BROTHER The ...

Telegate unveils ads personality

19 Dec 2002 | by RAVI CHANDIRAMANI

boosted by her appearance last year on Celebrity Big Brother and has included a role as singer and actress ...

CONNECTIONS AWARDS: Recognising creativity in UK digital marketing

19 Dec 2002

WAP campaign for reality series Big Brother. The winners will be announced on Tuesday February 11 ...

THE BOOK OF LISTS: The 10 Best International Big Brother equivalents

17 Dec 2002

busy working out their bonuses: Big Brother achieved 3.4 times the average rating for TV2. 2 ...

THE BOOK OF LISTS: The 10 Best Outdoor Innovations

17 Dec 2002

. An ultra-violet billboard was used outside the Big Brother house and other advertisers to adopt it ...

Carat's Peters to head new sponsorship group

16 Dec 2002 | by Jennifer Whitehead,

sponsorship in advertising after the success of deals such as O2's backing of 'Big Brother 3'.

O2 calls review of direct marketing account

13 Dec 2002 | by JENNY WATTS

O2's launch involved the multi-platform sponsorship of Big Brother 3. Its next initiative was an ...

MEDIA: CHRISTMAS TV SCHEDULES - AN EXPERT'S VIEW. Tune your television to BBC1 on Christmas Eve and leave it that way, Ross Wightman suggests

13 Dec 2002 | by ROSS WIGHTMAN, senior broadcast analyst at PHD, is the opposite of Scrooge. He's managed to gatecrash every Christmas lunch at PHD

Jack Dee being sent to Siberia (preferable to being sent to the Big Brother house again). Looking at ...

NEW MEDIA: SPOTLIGHT ON GRANADA SPORT AND INTERACTIVE - Can television shows expect to profit from their websites?

13 Dec 2002 | by ALASDAIR REID

Brother. Big Brother is a good case in point. The programme's web presence ticks just about every box you ...

AGENCY 2002: Media Agency of the Year - Naked

12 Dec 2002

sponsorship of Big Brother 3 was one example of PHD's great thinking. While obviously an extension of BT ...

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