Search results for "Ben Slater Bow

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Steve Sharp's legacy: The man who helped defeat Philip Green

22 May 2013 | by Matthew Chapman

almost a decade heading up Marks & Spencer's marketing he is bowing out gracefully from the bellwether

Can M&S get its fashion mojo back?

15 May 2013 | by Nick Gray

specialist Nick Gray, managing director at Live & Breathe, and former Ben Sherman head of marketing, whether

GoCompare.com is most complained-about advertiser of 2012

30 Apr 2013 | by Ben Hall

With a total of nearly 2,000 complaints, campaigns by GoCompare.com were the most complained-about ads of the past year, according to the Advertising Standards Authority.

Diet Coke marks 30th anniversary with Tesco photo booth tie-up

11 Apr 2013 | by John Reynolds

, will feature backdrops bringing to life Jacobs bows, swallows and polka dots designs from over the years ...

Rolex named number one consumer Superbrand for second year running

25 Feb 2013 | by Ben Bold

Premium watchmaker Rolex has been voted the UK's number one consumer brand for the second year running, according to a list compiled by Superbrands, with Apple and Microsoft in second and third positions respectively.

John Lewis to allow online customers to return purchases to convenience stores

22 Feb 2013 | by Ben Bold

John Lewis is to allow customers to return fashion items that they have ordered online to more than 5,000 convenience stores, including newsagents and petrol stations, after signing up to a trial of Collect Plus.

Should marketers seek City analysts' help to manage their campaigns? The Marketing Society Forum

21 Feb 2013

YES - JIM SLATER, MANAGING DIRECTOR, COSTA ENTERPRISES Regardless of the type of marketing activity being planned, there should be a clear commercial rationale and an intended outcome behind it. It's hardly groundbreaking for the Nokia bloke to put his head above the parapet and suggest ...

British farming bodies unite to capitalise on horsemeat scandal

15 Feb 2013 | by Ben Bold

The NFU (National Farmers Union ), Eblex (English Beef and Lamb Executive) and Red Tractor Assurance are among farming bodies launching a marketing blitz encouraging British consumers to buy quality assured, traceable British beef, in a bid to capitalise on the furore over horsemeat-contaminated supermarket...

Tesco tackles horsemeat scandal with website showing food suppliers

15 Feb 2013 | by Ben Bold

Tesco is to launch a new "farm and factory" website as part of plans to open up its food supply chain to consumers, in the wake of the ongoing horsemeat scandal.

Tesco aims to re-engage consumers with 'new conversation' in spring ads

14 Feb 2013 | by Ben Bold

Tesco has outlined its ambitions for a spring advertising campaign that it promises will engage British consumers in "a new conversation" with the brand.

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