Search results for "Bellwether"

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Brands struggle to kick the sales promotions habit

11 Dec 2009 | by David Benady

importance of promotions during the recession is underlined by figures from the IPA's Bellwether Report for ...

Focus On...China

11 Dec 2009 | by Arun Sudhaman

coverage,' says the source. Bellwether brands Media Asia 's Top 1,000 Brands 2009 report names ...

Focus On...Russia

04 Dec 2009 | by Arun Sudhaman

to work for bigger corporations.' Bellwether brands Energy giant Gazprom , says Matkovsky ...

Focus On...The United Arab Emirates

27 Nov 2009 | by Arun Sudhaman

. Bellwether brands A relatively high proportion of PR spend is driven by the government or linked entities ...

Light at the end of the tunnel

13 Nov 2009 | by Stephen Armstrong

." Over at the Institute of Practitioners in Advertising, the picture from its Bellwether Report is a ...

Serving up segments: Tesco's 'eat-in' premium meals target a niche

20 Oct 2009 | by Joe Thomas

Restaurant Collection should not be used as a bellwether for the economy; it is instead a sign of greater ...

The Week: Advertising News - Decline in adspend slows

16 Oct 2009

Bellwether survey. However, the drop in spend was the smallest in recent months, as 47 per cent of companies

The Week

16 Oct 2009

FIFA World Cup global kick-off concert. The IPA/BDO Bellwether survey for the last quarter has found ...

Risk management and contingency planning will stay

13 Oct 2009 | by Steve Barrett

Yesterday's Bellwether Report, which analyses confidence in marketing budgets for the third quarter

Bellwether report shows decline in marketing spend slowing

12 Oct 2009 | by Kate Magee

the latest IPA/BDO Bellwether survey....falling this latest Bellwether is an encouraging sign that budget cutting is slowing,' said Rory ...

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