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CAMPAIGN REPORT ON OUTDOOR & AMBIENT: Posters: The Future - Posters that bark at pedestrians and ’smart’ ads that know when they need fixing are two examples of the innovations shaking the poster world

that - but you can bank on a few more animated distractions as you grapple with public transport ...

E-utility Servista hands BHO pounds 5m consumer work

Banks Hoggins O Shea/FCB to its ad account, reported to be worth pounds 5m....Servista.com, the first internet-based provider of telecoms, gas and electricity, has appointed Banks Hoggins O Shea/FCB to its ad account, reported to be worth pounds 5m. Servista.com launched this week and intends to add more services, such as ADSL, internet access and mobile ...

CLIENT ROUND-UP

of Barclays bank. Reporting to the FA s chief executive Adam Crozier, Barber will oversee marketing ... Royal Bank of Scotland and NatWest. Another unit will handle the Green Flag recovery service, which ...

CAREERS: Job interview

Name Geoff Banks...Name Geoff Banks Company Hewlett-Packard Job title European sponsorship manager How old are you? 39 Why did you decide to go into marketing? As I was educated in mechanical/electrical engineering and being deeply involved with HP customers and their needs as a senior ...

BT Cellnet signs WAP mobile deal with web bank IF

BT Cellnet is providing pounds 15m worth of WAP mobile phones to Halifax s online banking arm, IF...BT Cellnet is providing pounds 15m worth of WAP mobile phones to Halifax s online banking arm ... agreements with other online banks, but declined to name which ones. A BT Cellnet spokeswoman said ... of banking as a credit card or a cheque book. ...

EA set to realign games brands in pounds 20m Euro work

advertising is handled by Banks Hoggins O Shea/FCB. Its media is through MediaCom TMB. ...

DIRECT: Briefs

, the internet bank backed by Abbey National, has hired Marketing Drive to run a teaser campaign prior to its ...

HOTLINE

place without a pitch, takes the account away from the full-service agency Banks Hoggins O Shea...Feather Brooksbank has picked up the pounds 5 million Daihatsu media account following the sale of the car brand from Inchcape to International Motors in the West Midlands. The appointment, which took place without a pitch, takes the account away from the full-service agency Banks Hoggins O Shea ...

Compaq review sees pounds 188m brief go to FCB

13 million corporate branding account in the UK. John Banks, the Banks Hoggins chairman ...

REVIEW: Marketing and advertising news in the week’s press

Hopkins, the star of the big bank ads for Barclays Bank, has rejected attempts to draw him ...

 

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