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CAREERS: Job interview

Name Geoff Banks...Name Geoff Banks Company Hewlett-Packard Job title European sponsorship manager How old are you? 39 Why did you decide to go into marketing? As I was educated in mechanical/electrical engineering and being deeply involved with HP customers and their needs as a senior ...

BT Cellnet signs WAP mobile deal with web bank IF

BT Cellnet is providing pounds 15m worth of WAP mobile phones to Halifax s online banking arm, IF...BT Cellnet is providing pounds 15m worth of WAP mobile phones to Halifax s online banking arm ... agreements with other online banks, but declined to name which ones. A BT Cellnet spokeswoman said ... of banking as a credit card or a cheque book. ...

EA set to realign games brands in pounds 20m Euro work

advertising is handled by Banks Hoggins O Shea/FCB. Its media is through MediaCom TMB. ...

DIRECT: Briefs

, the internet bank backed by Abbey National, has hired Marketing Drive to run a teaser campaign prior to its ...

HOTLINE

place without a pitch, takes the account away from the full-service agency Banks Hoggins O Shea...Feather Brooksbank has picked up the pounds 5 million Daihatsu media account following the sale of the car brand from Inchcape to International Motors in the West Midlands. The appointment, which took place without a pitch, takes the account away from the full-service agency Banks Hoggins O Shea ...

Compaq review sees pounds 188m brief go to FCB

13 million corporate branding account in the UK. John Banks, the Banks Hoggins chairman ...

REVIEW: Marketing and advertising news in the week’s press

Hopkins, the star of the big bank ads for Barclays Bank, has rejected attempts to draw him ...

Briefs

, which runs from May 1, to drive the fruit-juice brand beyond the South East. The ad, by Banks Hoggins ...

ASIA: A POT OF INTERNET GOLD - South-east Asia may not have been the first region online, but it’s making up for lost time as the main players become more sophisticated. Alexandra Harney reports

. The early favourites are in online banking, auctions, entertainment and services. Marketing will follow ... precipitated deeper changes in Japan s banking sector. Softbank, the country s largest internet company, has signalled its intention to move into banking. Sony and Ito Yokado, a Japanese supermarket ...

St Luke’s uses animals for HSBC branding ads

Animated animal characters are the stars of HSBC s latest UK branding campaign, created by St Luke s. The pounds 8 million drive aims to promote the bank s mortgages, small ... by the bank. Lowe Lintas & Partners handles the global HSBC account. ...

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