11 May 2000
Name Geoff Banks...Name Geoff Banks
Company Hewlett-Packard
Job title European sponsorship manager
How old are you? 39
Why did you decide to go into marketing?
As I was educated in mechanical/electrical engineering and being deeply
involved with HP customers and their needs as a senior ...
11 May 2000
| by PAUL WHITFIELD
BT Cellnet is providing pounds 15m worth of WAP mobile phones to
Halifax s online banking arm, IF...BT Cellnet is providing pounds 15m worth of WAP mobile phones to
Halifax s online banking arm ...
agreements with other online
banks, but declined to name which ones.
A BT Cellnet spokeswoman said ...
of banking as a credit card or a cheque book.
...
11 May 2000
| by ALEXANDRA JARDINE
advertising is handled by Banks Hoggins O Shea/FCB. Its media is
through MediaCom TMB.
...
11 May 2000
| by IAN DARBY
, the internet bank backed by Abbey National, has hired Marketing
Drive to run a teaser campaign prior to its ...
05 May 2000
| by JADE GARRETT
place without a pitch, takes the account away from the full-service
agency Banks Hoggins O Shea...Feather Brooksbank has picked up the pounds 5 million Daihatsu
media account following the sale of the car brand from Inchcape to
International Motors in the West Midlands. The appointment, which took
place without a pitch, takes the account away from the full-service
agency Banks Hoggins O Shea ...
05 May 2000
| by JENNY WATTS
13 million
corporate branding account in the UK.
John Banks, the Banks Hoggins chairman ...
05 May 2000
| by EMMA HALL
Hopkins, the star of the big bank ads for Barclays Bank,
has rejected attempts to draw him ...
04 May 2000
| by POPPY BRECH
,
which runs from May 1, to drive the fruit-juice brand beyond the South
East. The ad, by Banks Hoggins ...
21 Apr 2000
| by ALEXANDRA HARNEY, a correspondent for t
. The early
favourites are in online banking, auctions, entertainment and services.
Marketing will follow ...
precipitated deeper changes in Japan s banking
sector.
Softbank, the country s largest internet company, has signalled its
intention to move into banking. Sony and Ito Yokado, a Japanese
supermarket ...
21 Apr 2000
| by LISA CAMPBELL
Animated animal characters are the stars of HSBC s latest UK
branding campaign, created by St Luke s.
The pounds 8 million drive aims to promote the bank s mortgages,
small ...
by
the bank.
Lowe Lintas & Partners handles the global HSBC account.
...