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16 Dec 1999 | by ANNE-MARIE CRAWFORD

Affaires Industrielles private equity unit, UK buyout firm Cinven, and Deutsche Bank AG s DB Capital ...

REVIEW: Marketing and advertising news in the week’s press

10 Dec 1999 | by JADE GARRETT

for the first time. - General release The ASA has ruled that the Co-operative Bank must not repeat ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

02 Dec 1999 | by JANE BAINBRIDGE

in the UK with backing from the Royal Bank of Scotland. The red telephone doesn t appear in TV ads until ... . 1989 - The launch of First Direct, the first 24-hour, branchless bank. By the end of 1997, it has 800,000 customers and all the high street banks have introduced telephone banking services ...

Loot Group's team hunts ads for year 2000 schools guide

22 Nov 1999 | by RACHEL MINTER

Loot Group is offering the opportunity to advertise in a new government-backed annual guide for school leavers. The publication, The Guide to Life 2000, will provide information for 16-year-olds on a variety of subjects from banks to fashion. The A5 publication will launch next March with plans ...

Briefs

18 Nov 1999 | by ANNE-MARIE CRAWFORD

,000 sq ft site, developed by Hammerson and Barclays Bank, is aiming to become one of the UK s prime ...

PRIVATE VIEW

12 Nov 1999 | by PATRICK COLLISTER, creative director of

. Maybe you have to see them in situ by a river bank or a shoreline for them to make sense. From ...

HELPLINE SERVICE: E-mail: marketing@haynet.com

11 Nov 1999 | by ALYSON GILBERT-SMITH, Co-Founder, Inter

to offer cost estimates, but this item clearly isn t going to break anyone s bank. Additional ...

Virgin game ads censored due to ’smoking’ Pope

04 Nov 1999 | by ALEXANDRA JARDINE

with the launch of the game. The ad was created by Rowlys, with media buying through Banks Hoggins O Shea ...

MARKETING MIX: That was the week that was

04 Nov 1999

marketing muscle; The Advertising Standards Authority appoints Lord Rodgers of Quarry Bank as its new ...

ANALYSIS: Is this a proper relationship or just a fling? Businesses and brands want to have a relationship with their customers, but do customers want one with them? Jeremy Braune says a survey of 1000 customers shows the answer depends on the approach yo

28 Oct 1999 | by JEREMY BRAUNE, principal consultant at

to be no more than a casual acquaintance. Supermarkets and banks were also rejected, 60% put them ... companies advertise and market their products. Telephone companies, supermarkets and banks did poorly ...

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