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Campo Viejo brings Spanish culture to London’s South Bank in experiential first

Held on London s South Bank last week, the centrepiece of the festival was a recreation of Barcelona s renowned food market La Boqueria, which enabled authentic stallholders to sell their delicacies in the capital for the first time. The festival was visited by 160,000 people with 540 taking part in free ...

CSR plans for Kellogg's under new UK corporate affairs director

The key plank is the breakfast clubs that the company has funded for the past decade, giving children the chance to eat before school with teachers and classmates. Staff could also get involved with Kellogg s more recent support for food banks, which may become a bigger operation this year. Talking ...

Starbucks claims new ground in coffee-chain wars with espresso launch

under the Starbucks Origin Espresso brand throughout the year, as Starbucks bank on more customers ...

Trading places: this week's people moves

across Europe. ( Marketing ) The John Lewis Partnership has appointed Lloyds Banking Group executive ...

Most read stories in advertising, marketing, media and PR (28 Oct - 3 Nov 2012)

. (PRWeek, Wednesday 31 October) Lloyds looks to build digital agency roster : Lloyds Banking Group ...

Most read stories in advertising, marketing, media and PR (14 - 20 Oct 2012)

resigned from the crisis-hit bank. ( PR Week , Wednesday 17 October) SCA calls global Bodyform ...

SABMiller hires M&C Saatchi to handle Peroni UK account

and Claudia Falcone, the global brand director at Peroni. Peroni works with The Bank on its global ... competitive pitch last month. The Bank was behind Peroni's "primavera/estate" global campaign last year ...

Why consumers can bank on brand equity

target of 50m in less than two weeks. Tesco Bank launched a 5% bond in May and received 200m ... once we focused on turning banks into trusted brands, should we now begin treating brands as our trusted banks? THE UPSHOT Customer-owner investment models Participation ...

Trading places: this week's people moves

.ON , is to leave the energy company to take up a position with the Commercial Bank of Qatar . Davies, who joined E ...

Diageo in UK b2b agency hunt

was poached by Barclays Bank to take on a newly created role of MD, head of corporate comms. He started ...

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