02 May 2013
| by Alex Brownsell
s surge up global bank ranking lists as evidence of a brand making progress. "Take the Interbrand survey ...
26 Feb 2013
| by Alex Brownsell
and Formula One driver Button.
The Spanish bank has launched an above-the-line campaign featuring the trio ...
, prior to its rebrand to Santander, in 2007. Button has been used by the bank in its marketing material ...
18 Dec 2012
| by John Reynolds
Bank of Scotland (RBS), to head up driving.co.uk, its second-hand car classified ad site.
10 Dec 2012
| by Matthew Chapman
partnership with Vodafone McLaren Mercedes and sponsorship of Scuderia Ferrari.
The bank will also continue ...
in upcoming advertising campaigns, because the bank "has a track record of using sponsorship assets ...
06 Dec 2012
| by Alex Brownsell
't think we are a bank or insurance company, and that people know we make performance cars. So we want ...
07 Sep 2012
| by Ben Hall
Birds, and is topped by an Australian beer ad that imagines how bank robbers might go on the run without
24 Aug 2012
| by Daniel Farey-Jones
.ON , is to leave the energy company to take up a position with the Commercial Bank of Qatar . Davies, who joined E ...
13 Jul 2012
| by Ben Hall
, beaten by both Block and a flashmob for Spanish bank, Banco Som Sabadel.
Meanwhile, an ad ...
12 Jun 2012
| by Alex Brownsell
)
Highly Commended - HSBC Commercial Banking
MARKETING LEADERSHIP
Winner Symantec ...
22 May 2012
| by Daniel Farey-Jones
excel have also had their own difficulties. We ve got a lot of top brands in banking and that is a very ...
Bank
24,517
-4%
4
25
Baidu
24,326
8%
-8
26
HP
22 ...
Tencent/QQ
17,992
19%
5
38
Agricultural Bank of China
17,867
6 ...