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The Week in marketing: 11 November 2008

11 Nov 2008 | by Staff

for its Abbey, Alliance Leicester and Bradford Bingley savings businesses. The bank said Abbey ...

Yell pulls out of door-drop market

22 Oct 2008 | by Miranda Fitzgerald

launch further guides to other sectors covered by its directories, including banking and motoring. Yell ...

Financial crisis changes consumers' online habits

14 Oct 2008 | by Miranda Fitzgerald

LONDON - The recent round of bank nationalisations and stock market fluctuations has led consumers...that Northern Rock had asked for emergency funding from the Bank of England. His habit of breaking big stories ...

Marketers should use social networking sites to talk not sell

07 Oct 2008 | by Fiona Ramsay

by profiling the Facebook 'HSBC rip-off' group, which forced the bank to perform a U-turn on a particular ...

Tough times for car sales

30 Sep 2008 | by Alex Brownsell

Even if car dealers get consumers into showrooms, the precarious state of the UK banking industry is making it harder for buyers to arrange the necessary finance to buy cars, whether new or used. Some of the bigger dealer networks are introducing a raft of financial incentives to tempt consumers back ...

The week in marketing: 24 September 2008

23 Sep 2008 | by Staff

for donations of old books to a 'Big Book Bank', supported by leaflet and online activity, including a dedicated ...

The week in marketing

27 Aug 2008 | by Staff

Japanese sumo wrestler in its latest outdoor and press campaign. Although the bank denies it tried to make ...

Co-operative Group 'divi' nearly doubles to £38m

26 Jun 2008 | by Staff

Members accrue membership points from transactions at any of the group's family of businesses, which spans supermarkets, travel, pharmacies, funeralcare, banking and insurance. The value of each ... , which can be spent or cashed in stores, or paid into a bank account. Members can also instruct the group ...

Brands face challenge to beat consumer worries about economy

24 Jun 2008 | by Nicola Clark

banking industry, however, it is prime minister Gordon Brown who bears the brunt of consumer anger over ...

Jeremy Davies leaves Abbey for E.ON

30 May 2008 | by Richard Abbott

LONDON - Abbey brand and communications director Jeremy Davies is to leave the bank to take the top...Davies, who will leave the bank this summer after five years, takes on the new role of director of brand and communication at E.ON, where his responsibilities will include advertising, sponsorship ... as the bank prepares to rebrand once again, taking the name of parent company Santander. ...

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