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Most read stories in advertising, marketing, media and PR (14 - 20 Oct 2012)

resigned from the crisis-hit bank. ( PR Week , Wednesday 17 October) SCA calls global Bodyform ...

Unilever tops 2012 Marketing Society Awards nominations

Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ... Pizza Express Content marketing HSBC Banking and Premier Savings and Investments Services ... BBDO WKD Big Communications Business to business marketing HSBC Commercial Banking ...

Tesco Mobile edges out O2 in Net Promoter Score survey

of nine industry sectors including banking, car insurance, Internet service, mobile carriers, handsets ... First Direct for banking, Saga for car insurance, Sky for providing Internet services, and Apple ...

iPhone snatches coolest brand title from Aston Martin

is that people want something aspirational but that's not going to break the bank." Top 20 Coolest Brands ...

And in the real world... G20, Jaguar Land Rover, Phorm, Mothercare and more

. Source: The Telegraph The Co-operative Group s banking arm has announced a 70 per cent increase ...

And in the real world: Waitrose, RBS, BP, unemployment figures

of the Royal Bank of Scotland, Sir Tom McKillop, has resigned from the BP board in response to unrest among shareholders over his past role at the bank. Source: The Telegraph Car-makers expect vehicle sales to start ...

Newsquest launches online financial services channel

Newsquest's 132 local newspaper websites will offer access via their Money Channel section to BeatThatQuote.com's money and insurance comparison services across loans, mortgages, credit cards, banking, insurance, investments, pensions and annuities. James Curran, white label partnerships manager ...

Sainsbury's Bank extends behavioural email usage

LONDON - Sainsbury's Bank plans to extend its behavioural email strategy to its home insurance...'s Bank website, whether saving insurance quotes or abandoning them. Emails are sent which encourage re-visiting insurance quotes, or reiterating the benefits of Sainsbury's Bank insurance products. Stephen Paton, e-commerce relationship manager at Sainsbury's Bank, said: "Industry research has revealed that up to 75% of shoppers ...

Financial crisis changes consumers' online habits

LONDON - The recent round of bank nationalisations and stock market fluctuations has led consumers...that Northern Rock had asked for emergency funding from the Bank of England. His habit of breaking big stories ...

Marketers should use social networking sites to talk not sell

by profiling the Facebook 'HSBC rip-off' group, which forced the bank to perform a U-turn on a particular ...

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