Most read stories in advertising, marketing, media and PR (28 Oct - 3 Nov 2012)
03 Nov 2012 | by Daniel Farey-Jones
. (PRWeek, Wednesday 31 October) Lloyds looks to build digital agency roster : Lloyds Banking Group ...
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Dove's viral shows that we can be our own harshest critics
03 May 2013
of the pictures look like they have just committed a bank robbery). Looking at the ad's performance so far ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ... Pizza Express Content marketing HSBC Banking and Premier Savings and Investments Services ... BBDO WKD Big Communications Business to business marketing HSBC Commercial Banking ...
Trading Places (19 Mar): This week's people moves in advertising, marketing and media
19 Mar 2010 | by Staff
Michelle McEttrick has been appointed as chief marketing officer for Global Retail Banking (GRB ...
Trading Places (19 Feb): This week's people moves in advertising, marketing and media
19 Feb 2010 | by Staff
, Jill Little . ( Marketing ) Tesco Bank has hired HSBC marketer Chris Pitt in the role ... interests", becoming the latest senior figure to leave the company. ( Marketing ) Lloyds Banking Group ...
And in the real world... G20, Jaguar Land Rover, Phorm, Mothercare and more
03 Apr 2009 | by Caroline Lovell
. Source: The Telegraph The Co-operative Group s banking arm has announced a 70 per cent increase ...
And in the real world: Waitrose, RBS, BP, unemployment figures
02 Apr 2009 | by Caroline Lovell
of the Royal Bank of Scotland, Sir Tom McKillop, has resigned from the BP board in response to unrest among shareholders over his past role at the bank. Source: The Telegraph Car-makers expect vehicle sales to start ...
Financial crisis changes consumers' online habits
14 Oct 2008 | by Miranda Fitzgerald
LONDON - The recent round of bank nationalisations and stock market fluctuations has led consumers...that Northern Rock had asked for emergency funding from the Bank of England. His habit of breaking big stories ...
Recent burst in coupon use may hurt brands in longer term
08 Oct 2008 | by Mary Cowlett
advertising and a tie-in with the Daily Mirror. As a result, almost 600,000 people took part, banking 36m ...
Marketers should use social networking sites to talk not sell
07 Oct 2008 | by Fiona Ramsay
by profiling the Facebook 'HSBC rip-off' group, which forced the bank to perform a U-turn on a particular ...
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