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The 10 Best TV Ads of 2004

agency: Manning Gottlieb OMD 5 HSBC "okey doke" "The world's local bank" campaign has matured ...

ABTA Convention: MyTravel creates cruise business

The Cruise Store, which aims to grab 7% of the booming UK cruise market in its first year, will be headed by Gary Wardrope, who has left his job as commercial director of The Travel Channel. He has hired Julie Graves, a marketing manager at web bank Smile, to oversee marketing. Rather than invest ...

Special Report: Pan-Asian Media - Size and sophistication

, its "the world's local bank" campaign is a self-conscious nod to the difficulties of talking ...

Variable creative can increase response to mailings

in the top 1,000 companies, taking in sectors including banking, charity, credit cards, hotels, insurance ...

The Work: New Campaigns - The World

: Barbara Bank Photographer: Annie Leibovitz Photographer's agency: Art Commerce Retouching: Box ...

Visit London set for incentive ties

The agency is planning to offer visitors to London money-off discounts, shopping vouchers and other incentives through third parties to boost awareness of trendier elements of London life, such as Borough Market, Brick Lane and the South Bank. Integrated agency Iris will develop a cross ...

World: Gallery

- Fallon US These ads don't tell us why Citi decided to drop the word "bank" from its name, but Fallon ... in automated phone menu prompts. Citi's phone banking, we assume, is different. Client: Citi Agency: Fallon ...

Brand Builders: Original Travel

glamorous. TIMELINE May 2001: Nick Newbury decides not to join merchant bank Kleinwort Benson ...

Dunnhumby to optimise prospect data for Air Miles

Dunnhumby will use customer data to create insight from data mining and segmentation, and will also help Air Miles to deploy this insight to enhance its customer communication. The work will also extend benefits to its customers through the company's partner network, which includes Royal Bank ...

Virgin Atlantic: When Stelios met Richard

was on hand when these two mavericks of the skies met to talk bank balances and business. Stelios: How would...Virgin Atlantic. I came back from New York to find the bank manager sitting on my doorstep because we ...

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