EDF lines up for top-tier London 2012 partnership
02 May 2007 | by Ed Kemp
when it became the official banking partner of the Games. ...
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EDF becomes London 2012 partner
29 May 2007 | by Ed Kemp
acquisition. The first domestic partner announced was Lloyds TSB ( Marketing 3 January). The bank bought the banking as well as the lion s share of the insurance category for an estimated 80m. EDF was a backer ...
London Olympics unveils final sponsor categories
01 Feb 2007 | by by Ed Kemp
Chris Townsend, commercial director for the organising committee, made the announcement Thursday afternoon in an address to potential sponsors of the games. The other categories are banking, insurance, oil and gas, utility services, automotive and telecoms. Lloyds TSB is set to become first brand to sign up ...
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