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Biggest brands: Top 100 advertisers 2010

23 Mar 2010 | by Nicola Clark

, imposed the most drastic cuts in their marketing budgets. In proportional terms, banking group Santander ... a more bullish stance on the recovery in 2010. The investment bank predicts that the ad recession ...

T-Mobile hires Gopalan as chief marketing officer

21 Apr 2009 | by Ed Kemp

communications. He moves to the role from Capital One Bank, where he was managing director for Europe. Prior ...

Cash-strapped consumers switch to pay-as-you pricing model for mobile phones, cars, insurance and utilities

24 Jun 2008 | by Alex Brownsell

problems or no bank account, and children. However, as the economic climate worsens, consumers in other

Abbey's Davies quits for E.ON

03 Jun 2008 | by Richard Abbott

LONDON - Abbey brand and communications director Jeremy Davies is leaving the bank to become...after five years with the bank. As director of brand and communications at E.ON, he will oversee its ... as the bank prepares to rebrand again, this time under the name of parent company, Santander. Davies began ...

Jeremy Davies leaves Abbey for E.ON

30 May 2008 | by Richard Abbott

LONDON - Abbey brand and communications director Jeremy Davies is to leave the bank to take the top...Davies, who will leave the bank this summer after five years, takes on the new role of director of brand and communication at E.ON, where his responsibilities will include advertising, sponsorship ... as the bank prepares to rebrand once again, taking the name of parent company Santander. ...

Marketing Mix: We'll call you - BP

07 May 2008

BP Good morning, BP customer care, how may I help? Mktg I'm planning to drive up north to Yorkshire this bank holiday weekend and I'm concerned about the fuel shortages. BP Yes, it's quite a hard ... should take if I was looking to go away for the bank holiday, such as calling back for more up ...

Top 10 and bottom 10 ethical brands

29 Apr 2008 | by Nicola Clark

-operative Bank 3.43 8= 8= Kellogg 3.41 8= 6 Google 3.41 10 9 Sony 3.4 Source: ERI 2008 ...

Branding: Design choice - Wattson

09 Jan 2008 | by Claire Biscard, Design director, Spencer du Bois

make the connection with their utility bills, seeing at once a sinking bank account and another deposit ...

EDF becomes London 2012 partner

29 May 2007 | by Ed Kemp

acquisition. The first domestic partner announced was Lloyds TSB ( Marketing 3 January). The bank bought the banking as well as the lion s share of the insurance category for an estimated 80m. EDF was a backer ...

EDF lines up for top-tier London 2012 partnership

02 May 2007 | by Ed Kemp

when it became the official banking partner of the Games. ...

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