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Asda's Rick Bendel says supermarkets must regain trust

by the demise of the trusted bank.' Bendel returned Asda to its price-focused roots earlier this year with ads ...

PUBLIC RELATIONS: Controlling a crisis - When disaster strikes, preparation can help a company's reputation, writes Jane Simms

Larkin, this is because reputation is like a line of credit in a bank, which a company can draw on when ...

POWER 100: The keys to power - Who are the most influential marketers in the UK? Marketing lists the top 100 by their brands, advertising budgets, industry connections and star quality. (2 of 2)

. 55. IAN SCHOOLAR, RBS When the dust settled on Royal Bank of Scotland s take-over of NatWest ... at Britain s biggest bank, HSBC, but there is some speculation about whether he will retain the role. Moved ... of the fastest growing banks in the world, and its senior marketer has a big job. In the UK, it spent ...

PR LEAGUE TABLES: Why trade PRs are hooked on the net - The growth of net technology has made business-to-business PR not only more efficient, but also more attractive to many clients

which is working on the current Sunday Telegraph/Barclays Bank e-commerce achievement awards ...

Briefs

. Onvocation.com, the global community for people working in banking and finance, has appointed guerrilla ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

in the UK with backing from the Royal Bank of Scotland. The red telephone doesn t appear in TV ads until ... . 1989 - The launch of First Direct, the first 24-hour, branchless bank. By the end of 1997, it has 800,000 customers and all the high street banks have introduced telephone banking services ...

Briefs

by Bank One, the card has a standard rate of 16.9% APR for Gold and Platinum cards, and 17.9% APR ...

Stop Press

banking and to reduce its reliance on its core card and travel business. The services will be marketed ... and BUPA for a share of the high-street dental market. French private bank Banque D Escompte is to launch an internet-only banking service in the autumn by offering a high-interest-rate savings ...

Stop Press

Middlesex-based Dowell s launch are BMP DDB, Interfocus and New PHD. US bank Capital One has ...

Briefs

Bank. Yorkshire advertising agency group Charles Walls Group has been bought by Birmingham ...

 

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