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The Week in marketing: 11 November 2008

11 Nov 2008 | by Staff

for its Abbey, Alliance Leicester and Bradford Bingley savings businesses. The bank said Abbey ...

Recent burst in coupon use may hurt brands in longer term

08 Oct 2008 | by Mary Cowlett

advertising and a tie-in with the Daily Mirror. As a result, almost 600,000 people took part, banking 36m ...

Marketers should use social networking sites to talk not sell

07 Oct 2008 | by Fiona Ramsay

by profiling the Facebook 'HSBC rip-off' group, which forced the bank to perform a U-turn on a particular ...

The week in marketing: 24 September 2008

23 Sep 2008 | by Staff

for donations of old books to a 'Big Book Bank', supported by leaflet and online activity, including a dedicated ...

Co-operative Group 'divi' nearly doubles to £38m

26 Jun 2008 | by Staff

Members accrue membership points from transactions at any of the group's family of businesses, which spans supermarkets, travel, pharmacies, funeralcare, banking and insurance. The value of each ... , which can be spent or cashed in stores, or paid into a bank account. Members can also instruct the group ...

Branding: Guest Hotels to open 'arts club' properties

07 May 2008 | by Alex Brownsell

venture with Bank of Scotland Corporate, is also looking to open hotels in other cities known ...

Branding: Design choice - Heathrow Terminal 5

01 Apr 2008 | by Chris Clarke, Client services director, P&MM Travel and Events

not the famous 'missing' bags, but merely part of a trial. Banks of automated machines, hosted desks and two ...

Virgin's challenger image shines in failed Northern Rock bid

26 Feb 2008 | by Jane Simms

want or expect to acquire the beleaguered bank, and that the bid was merely a cynical attempt to boost ... Rock s future success. However, he knows rather less about banking. Northern Rock is going to be a ...

This week: Marketing news from the national press

02 May 2007

millions of men refuse to wear sun cream. - Daily Express Royal Bank of Scotland is facing a customer ...

NatWest ditches AirMiles for new scheme as Lloyds TSB steps in

25 Apr 2007 | by Joanna Bowery

NatWest is launching its own programme called YourPoints in conjunction with online travel agent eBookers and budget airline easyJet. The bank claims its new scheme will give customers more flexibility and choice in choosing flights and destinations. The Royal Bank of Scotland-owned bank has been planning ...

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