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Review of 2004 - 10 biggest marketing moments

and facing tough questions about its integrity and future. JIM HYTNER Group brand and UK banking marketing ...

Media News brief: Habitat strikes deal with Barclays

Habitat has struck a deal with Barclays to promote its new home interior design service in the bank

Direct News brief: OFT issues warning about Spanish lottery scam

sent to UK consumers. To claim the 'prize', recipients are asked to provide bank account details.

Barclays unveils football initiative

. The activity, which broke last week and was created by Bartle Bogle Hegarty, is the bank's first major campaign since Jim Hytner joined as group brand and UK banking marketing director in September. ...

Nunwood named market research agency of the year

. The insight has had a direct impact on Somerfield's bottom line. Halifax Bank of Scotland is another client ...

Williams Murray Hamm named design agency of the year

Station and burgeoning beer brand Cobra. But big-budget corporate identity work for banking giant Barclays ...

Adwatch of the year: Adwatch stars of 2004

The Churchill story began 10 years ago when Leo Burnett copywriter Julian Borra created the animatronic dog with the distinctive vocal talents of Bob Mortimer, which struck an immediate chord with the insurance-buying public. The brand made slow progress until last year when new owner Royal Bank ...

Churchill to hand £10m direct task to EHS Brann

The Royal Bank of Scotland-owned insurer is increasing its spend to capitalise on the popular appeal of its Churchill nodding dog brand icon. The character will be used in online activity and mobile phone picture messaging. Churchill currently produces direct mail in-house, though it has used its ...

Nationwide squares up to banks in £5m activity

Nationwide is to attack the business practices of high-street banks in a £5m ad campaign promoting...television ads will introduce an obnoxious member of staff at a high-street bank, played by comedy actor Mark ... -size-fits-all policies. 'It is a chance for us to deliver an anti-bank message in a less confrontational way,' added ...

Branding News brief: South Bank Centre to rebrand

South Bank Centre is rebranding as part of a redevelopment programme. The centre is holding a pitch

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