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Advertising & Promotion: W&D breweries to market Banks as national beer

Wolverhampton s Bitter, a national brand. For the first time it has taken Banks s into a new TV region - HTV - and launched it with a TV ad campaign through Butterfield Day Devito Hockney ... .1m annual ad budget were replicated on a national scale, analysts predict Banks s would still have ...

to revolutionise the way we shop and bank, says John Williams. But what are the promotional implications?

to be issued along with money. Such ATMs are designed to be activated by bank and loyalty cards ... banking and health applications through to security control, are being carried out across the globe ... of receiving pay-TV, and as payment devices for home banking and shopping. Electronics Weekly predicts ...

Midland ties the financial knot with Morrisons

Midland Bank is to market its own brand of financial services within Morrisons Supermarkets...Midland Bank is to market its own brand of financial services within Morrisons Supermarkets ... into banking. The partnership, known as Midland at Morrisons , will allow the bank first refusal on situating its branches within Morrisons 82 stores, allowing the bank to target shoppers without risking ...

First Direct CDs lead online drive

for the launch of a full online banking service later this year....for the launch of a full online banking service later this year. The initiative is part of the Midland Bank subsidiary s pounds 10m campaign featuring TV comedian Bob Mortimer. The bank delayed launching online banking because it feared that if the service did not match its phone banking operation ...

Advertising & Promotion: Brann sold for Euro boost

and Midland Bank, has been bought by the US target marketing specialist Synder Communications, in order...Brann, the UK s third largest direct marketing agency, whose clients include Guinness, Microsoft and Midland Bank, has been bought by the US target marketing specialist Synder Communications, in order to further the American group s European expansion plans. Synder, whose clients in the US include ...

Internet: A global understanding - Fast-changing technology is the main obstacle to creating Net audit standards, writes David Sumner Smith

-run Web sites was eclipsed by a few big sponsorship contracts. Part of Lloyds Bank sponsored ... at banks and a new service being developed by Teletext. A visitor to a Web site is nothing more ...

Britvic doubles Tango ad spend

fund. The cards contain a number for the Tango Bank and callers get three chances to guess ...

Myopic agencies still fail to spot real integration

. But what I did not bank on was that my fellow speakers would prove that even today agency myopia thrives ...

Advertising & Promotion: Image-conscious car makers take eyes off the road

around us: the European Agricultural Policy; most big banks and local councils; and any agency ...

Marketing Focus: The making of marketers

Asda Ford Ennals Lloyds Bank Steven Smith Seagram Paul Curtis ... ..BL.- By RICHARD MURRAY, a partner at design group Williams Murray Banks ..XP.- Page_24 ...

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