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NEWS: NatWest plans card to challenge Goldfish

-backed multi-brand loyalty credit card. The bank is working on a consortium card loyalty programme ... between British Gas and HFC Bank, has secured Asda and Boots as redemption partners, while Safeway ... -branding to increase its share of the credit card market. The bank has already linked up with Tesco ...

MARKETING TECHNOLOGY: IT and miss

existing credit cards, debit cards and cash . As the major credit card companies and the big banks ...

MARKETING FOCUS: Wire we waiting?

defined product that will change the way we live, shop and bank. And it is not just the Internet ...

ADVERTISING & PROMOTION: BRIEFS

media, offering services such as screen savers and CD-ROMs. Banking on holidays Thomas ... 400,000 campaign will run through banks in summer 1997. In the soup Campbells ...

SUPPLEMENT: THE INTERNET; The final piece of the jigsaw

in the small-business market, such as banks. Macri gives the example of a forerunner promotion with NatWest ...

THIS WEEK: STOP PRESS

preferential interest rates. British Gas and HFC Bank will launch their joint venture company ... restructuring of its relationship with parent company Midland Bank, this week. First Direct is understood ...

THIS WEEK: Partners spend pounds 10m on Goldbrand launch

British Gas and HFC Bank will launch a pounds 10m advertising campaign before the end of the year...British Gas and HFC Bank will launch a pounds 10m advertising campaign before the end of the year to back their financial services partnership, Goldbrand. The joint venture company ... big impact in this market place, you need a brand such as Apple, Orange or Virgin. HFC Bank ...

INFORMATION TECHNOLOGY: Tapping into the data revolution

divided into six key business units: card, retail banking, insurance, life We could see that we had ... holds and how to manipulate and visualise it. Banks and financial services have a lot to gain ...

MEDIA: Briefs

Bank account open Lloyds/TSB s pounds 20.5m media account is to be decided at the end of the week....Bank account open Lloyds/TSB s pounds 20.5m media account is to be decided at the end of the week. Incumbents CIA Medianetwork and Lowe Howard-Spink, along with The Network, pitched for the account last week. Guardian games guide The Guardian is publishing an A5 guide ...

CUSTOMER LOYALTY: Plastic power

stripe cards most of us currently carry. They contain a mini-computer which can store a vast bank ... to simplify transactions and reinforce brand loyalty. Card producer Gemplus predicts 500 bank ... in any given transaction? Banking legislation is a lot less favourable to the customer than data ...

 

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