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Dove's viral shows that we can be our own harshest critics

03 May 2013

of the pictures look like they have just committed a bank robbery). Looking at the ad's performance so far ...

ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

26 Mar 2013 | by Staff

market activations HSBC Bank Plc - HSBC global connections Accenture - High performance ...

Open-source marketing comes of age

25 Jan 2013 | by Suzy Bashford

for creative workarounds. MPESA is now the biggest bank in Africa. It was born out of a consumer hack. Turning ...

John Lewis seeks new social-media approach

27 Nov 2012 | by Matthew Chapman

Lloyds Banking Group executive Paul de Laat to the new role of customer insight director. He will work ...

Paddy Power reveals '£1m bet' gameshow to promote casino app

13 Nov 2012 | by Alex Brownsell

The bookmaker will invite consumers to take part in a 1m bet . Entrants could win up to 1m on a single spin of a roulette wheel. The four-week campaign, which goes live this week (15 November), will be fronted by George Lamb, the host of Channel 4 game show The Bank Job. The push includes social ...

The Obama volunteer: Why Olympic marketer Greg Nugent swapped Stratford for the US

12 Nov 2012 | by Greg Nugent

into phone banks, hopped on to a bus to a swing state or used the (deeply impressive) Dashboard app to knock ...

HSBC to sponsor Vevo's new artist series

24 Sep 2012 | by Maisie McCabe

's profile have been superb. "As a bank that places great value in supporting young entrepreneurs ...

Michael Parkinson backs DoH dementia drive

21 Sep 2012 | by Loulla-Mae Eleftheriou-Smith

's Society, with fresh support from Sir Michael Parkinson, Fiona Phillips and Gordon Banks....by visiting their GP. A new film on www.nhs.uk/dementia features Parkinson, Phillips and Banks talking ...

Tesco boss Clarke starts blog to build trust in brand

19 Sep 2012 | by Matthew Chapman

people, and, after the 2008 banking crisis, they don't trust organisations." The idea of the blog ...

Nintendo's new Wii U console hits UK stores in November

14 Sep 2012 | by Sarah Shearman

's YouTube, and Hulu. A spokeswoman did not confirm any UK partnerships. Nintendo is banking ...

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