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ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

26 Mar 2013 | by Staff

market activations HSBC Bank Plc - HSBC global connections Accenture - High performance ...

Five take outs from the CIM marketer salary survey 2012

25 Sep 2012 | by Noelle McElhatton

promising a reduction in headcounts. If brands bank on retaining marketers based on the privilege ...

McDonald's wins Grand Prix at Marketing Society Awards for Excellence 2012

12 Jun 2012 | by Alex Brownsell

) Highly Commended - HSBC Commercial Banking MARKETING LEADERSHIP Winner Symantec ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ... Pizza Express Content marketing HSBC Banking and Premier Savings and Investments Services ... BBDO WKD Big Communications Business to business marketing HSBC Commercial Banking ...

Marketing Guru on... why meaningless brand surveys do not matter

30 Mar 2012 | by Will Harris

bank and the money-pit that is my French summer house. But a meaningful, global brand, at number five ...

More than a third of marketers would not attend university today

23 Jun 2011 | by Ben Bold

entering other professions such as the law and banking can command higher earnings. The survey also ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

-out bank, Page is faced with one of the toughest jobs in marketing in rebuilding its reputation. In April ... released by the bank showed that it admitted making a mistake to eight out of 10 customers who complained about a banking problem. At the time, Page pledged to address consumer concerns, but in March ...

Biggest Brands: Top 100 advertisers 2011

15 Mar 2011 | by Adam Woods

to investing in traditional media. Banking on traditional media 'TV, radio and magazines still play a ... their lifeblood. At the beginning of 2010, when cars and banks had dropped out, the retailers became an even ...

Helen Edwards on Branding: Back to basics

24 Nov 2010 | by Helen Edwards

of their delicious hot chocolate or their exotic range of teas. It's basics. Big bank Santander, on the other hand ... rates appears to be a particular area of weakness for the bank. The Which? report claimed that Santander ... it the worst bank for service at the time. The effect had perhaps been amplified by the fact that it had some ...

Editor's comment: Microsoft's controlling interest

03 Nov 2010 | by Gareth Jones

don't mind losing the odd day to Gears of War. The fact that Microsoft is betting the bank ...

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