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SABMiller hires M&C Saatchi to handle Peroni UK account

11 Oct 2012 | by Sara Kimberley

and Claudia Falcone, the global brand director at Peroni. Peroni works with The Bank on its global ... competitive pitch last month. The Bank was behind Peroni's "primavera/estate" global campaign last year ...

Connected Campaign of the Month - Pimm's

20 Sep 2012

delivered against this nicely (weekends, bank holidays etc). "The promotional element is a good thought ...

Miller calls Peroni pitch

05 Jul 2012 | by Sara Kimberley

The review is being conducted by the intermediary The Observatory. Peroni currently works with a number of agencies including The Bank on its global advertising account and the Leo Burnett Group ... pitch last month. The Bank was behind the "primavera/estate" global campaign last year. The ad ...

Peroni hands UK digital business to Holler

14 Jun 2012 | by Sara Kimberley

to handle its direct marketing business. The Bank currently handles Peroni's global advertising ...

VCCP wins Laithwaites advertising account

17 May 2012 | by Jeremy Lee

, is not affected by the review. Last month, Mark Roberts, the head of customer marketing at Lloyds Banking Group ...

Arc lands DM for SABMiller's Peroni

16 Feb 2012 | by Sara Kimberley

from Peroni, created by The Bank. The ad was shot in a 60s style and featured male and female models ...

Miller calls pitch for Nastro Azzurro

25 Aug 2011 | by Anne Cassidy

, Peroni launched a global ad campaign created by The Bank. The ad was shot in a 60s style and featured ...

Pilsner Urquell launches 'Legends' online campaign

23 May 2011 | by Sara Kimberley

The ad campaign, 'The Legends of Pilsner Urquell,' created by The Bank, tells the story of the Pilsner brand in a storybook-style. Launching this week across social media sites such as Twitter, Facebook and YouTube, the animated ad shows the seal of a storybook, 'The Legends of Pilsner Urquell ...

Peroni delivers a taste of summer, Italian style

15 Apr 2011 | by Loulla-Mae Eleftheriou-Smith

The campaign, created by The Bank, will launch in cinemas today supported by outdoor, print and online activity. The ad has been shot with a 1960s style Bolex camera, featuring scenes of fashionable men and women in Italy during the summer months. The music has been recorded by Mario Biondi, a triple ...

LBi wins global digital status on Peroni and Grolsch beers

24 Mar 2011 | by Sara Kimberley

the UK and North America. The Bank currently handles Peroni's global advertising business ...

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