the bank split its creative account between JWT, Grey London and Saatchi & Saatchi....business as well as sponsorship advertising. Grey picked up HSBC's retail banking and wealth account across Europe, including the UK, and Latin America, and won HSBC's global commercial banking business and First Direct in the UK. JWT London will continue to handle HSBC's brand and private banking globally ...
annually.
HSBC is likely to look at its creative requirements first and sources suggest the bank could ...
world s local bank" it has used the line "in the future" in much of its marketing activity to promote ...
with a "team HSBC" proposition, ending the bank's relationships with Interpublic s Lowe and Publicis ...
Earlier this week, anyone could have bought a share in the world s fastest growing international marketing services group for just over 1.60. And they could have banked a near 50% profit, thanks ...
reserves sitting in the bank. There may well be a strong business case to be made for investing this cash ...
, with supermarkets sector down 25% year-on-year, and banks down 36%. Both have traditionally been among the biggest ...
26 Jan 2012
| by Maisie McCabe
at Zenith Media, Habib was involved in last year's successful Royal Bank of Scotland pitch.
Frampton said ...
12 Jan 2012
| by David Wilding
, context will be everywhere in a unique year for the UK. The Diamond Jubilee, double bank holidays, Euro ...
15 Dec 2011
, despite the loss of the 50 million Royal Bank of Scotland/NatWest retail banking media account, proudly ...
18 Nov 2011
| by Mark Banham
ZenithOptimedia has won the £50 million media planning and buying account for RBS' retail banking...Despite losing the NatWest and RBS retail bank business, MediaCom will still work on group communications, including sponsorship and corporate banking for the RBS Group. It also retains media duties for insurance brands Churchill, Privilege and Direct Line. The banking giant launched a media review in June ...
20 Oct 2011
| by Jeremy Lee
its pre-eminence in the UK market, given that it has Royal Bank of Scotland and, at the time ...
29 Sep 2011
| by Jeremy Lee
Sadly, given recent corporate history, we've probably all got accustomed to banks making poor