01 Oct 2012
NatWest has launched a campaign with a new tone of voice for the high-street bank.
Santander, the Spanish-owned high-street bank, has launched a TV ad created by Havas Worldwide...The creative shows people on the streets of Shrewsbury in Shropshire, finding out from Santander staff how much money they can save with the bank.
It drives consumers to a dedicated site, ending with the line, "See how it could all add up for you at Santander123.co.uk".
The ad demonstrates the amount ...
26 Sep 2012
to restore people's faith in the banking sector.
Santander, the Spanish-owned high street bank, has rolled out a new campaign promoting the "value...centre is then shown to hit the 1m mark, the total amount the town s population could save by banking with Santander. As a result of reaching 1m, the bank donated 25,000 to a local charity
Subsequent executions ...
two-year plan to bring the brand closer to "real people" and re-establish trust following the banking ...
's Society, with fresh support from Sir Michael Parkinson, Fiona Phillips and Gordon Banks....by visiting their GP.
A new film on www.nhs.uk/dementia features Parkinson, Phillips and Banks talking ...
The 1.4m ad campaign (see below), by agency Story, follows a call by the HSBC-owned bank for customers to send in their 'Picture of Happiness' a photograph showing them at their happiest via ...
.
"Banking with First Direct gives customers more time to do what makes them happy and the 'Picture ...
07 Sep 2012
| by Ben Hall
Birds, and is topped by an Australian beer ad that imagines how bank robbers might go on the run without
Hong Kong
Snickers by Abbott Mead Vickers BBDO
Ta Chong Bank by Ogilvy and Mather Taipei ...
by US$376.3m. Ta Chong Bank by Ogilvy and Mather Taipei Dream rangers Following the 2008 2009 financial crisis the banking community had a poor reputation. The challenge for Ta Chong Bank was three ...
30 Aug 2012
in financial services and fill a void left by high-street banks that have stopped lending.
So far, there has ...
A total of £800m of tourism spend is expected to be generated this bank holiday weekend, as a high...According to VisitEngland's Bank Holiday Trip Tracker, 3.6 million Brits, which equates to 7% of the population, plan on taking an overnight holiday within the UK this weekend.
However, 1.6 million people, around 3% of the adult population, will journey abroad over the same period.
The tourism body claims ...
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