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Affaires Industrielles private equity unit, UK buyout firm Cinven, and Deutsche Bank AG s DB Capital ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

in the UK with backing from the Royal Bank of Scotland. The red telephone doesn t appear in TV ads until ... . 1989 - The launch of First Direct, the first 24-hour, branchless bank. By the end of 1997, it has 800,000 customers and all the high street banks have introduced telephone banking services ...

TELEMARKETING: Call centres must adapt their ways - James Curtis identifies the four key challenges facing the telemarketing industry

the other week Barclays Bank and the Northern Rock building society announced the closure of high street ... . Banking has been one of the first sectors to see the net take significant amounts of transactions away from the phone, and, with banks such as Egg and Smile offering attractive deals for net ...

Telegraph rejuvenates database

survey of test sitters is expected to reveal data of value to banks, mobile phone companies and ISPs ...

Telecom rivals line up for WAP war

by dialling a few buttons on your handset, including banking, holidays shopping - and maybe even voting ... will link with NatWest to provide banking services, from balance updates to bill payments, directly from ...

DIRECT: Briefs

as it fights to protect its premium clientele from rival card companies. The bank will mail its gold card ...

The Century’s Masters: Marketing asked some of the industry’s leading figures to pick the brands and marketers that have had a profound impact on business in the 20th century

new brands, such as Egg, delivering online banking, which many feel have the promise to become major ...

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UBS, one of Europe s biggest banks, is understood to have appointed Bartle Bogle Hegarty for a...UBS, one of Europe s biggest banks, is understood to have appointed Bartle Bogle Hegarty for a pounds 30m pan-European advertising project, which is thought to involve the launch of a major online ... following a merger between Union Bank of Switzerland and Swiss Bank Corporation. Carat Group ...

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. Brands Hatch is due to take the British Grand Prix from 2002. The Union Bank Switzerland ... -European advertising project, believed to include the launch of an online banking service. Mike Berger ...

HELPLINE SERVICE: E-mail: marketing@haynet.com

to offer cost estimates, but this item clearly isn t going to break anyone s bank. Additional ...

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