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Media Forum: Is it best to integrate media?

15 Feb 2008 | by Alasdair Reid

's about consumer time investment - they do their banking and their shopping there. You can't sell ...

The Work: Private view

28 Sep 2007

of banks ripping everyone off are rife. And if ever there was gift horse, here it is - Britannia (3) gives ... , we might all be quitting our banks by now. (I wonder if McCann Erickson Communications House ...

The Work: Private View

15 Sep 2006

hands with anticipation. Their opening gambit: Does your bank give you that warm fuzzy feeling? Hmm ... the trick. But reading on, I discovered that it's all about creating banking that caters to my lifestyle. I ... Direct (5). This direct mailer is a great creative concept that supports First Direct's "banking to fit ...

Music: Move with the music

15 Sep 2006 | by Pippa Considine

a recent ad by Chase Bank in the US, which featured a Five for Fighting track; the music strategy included its use in all of the bank's branches as the corporate "on-hold" music. Record companies can ... ." Banking on Noir's up-and-coming status and working with Atlantic Records, Warner Music Special Projects ...

The Work: New Campaigns - UK

28 Jul 2006

Services and Norwich Union Direct. Churchill was bought by the Royal Bank of Scotland from Credit Suisse ...

The Work: New Campaigns - UK

16 Jun 2006

communications, HSBC Brief: Link the values of the bank with the game of golf Creative agency: JWT Writers ...

The Work: New Campaigns - UK

09 Jun 2006

society, in contrast to the service provided by the banks. Developed by Leagas Delaney, "student" opens on a student trainee asking the bank manager, played by the comic actor Mark Benton, how banks make ... lingerie for my girlfriend," the student corrects him. Benton goes on to teach the student how the bank ...

Media: Strategy of the week - BT targets big business in £26m bid to be IT player

10 Sep 2004

, and further spots will appear during Parkinson, ITV News, The South Bank Show and coverage of the Ryder Cup ... the campaign at Bank Underground station, where a entire platform is dominated by the campaign. As Millar says: "Commuters coming into Bank will almost feel like they're in the ad." The cityscape also graces a mega ...

CDD beats two to £8m IF business

31 Oct 2003 | by Rachel Gardner

Intelligent Finance, the HBOS-owned telephone and internet banking service, has appointed Campbell...will come as a blow to The Union, which had handled the business before the merger of Halifax and the Bank ...

PRIVATE VIEW: Gerry Moira, the executive creative director of Publicis

13 Dec 2002

, quality food this Christmas Agency: Banks Hoggins O'Shea/FCB Writer: Chris O'Shea Art director: Ken ...

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