26 Aug 2011
Kristof Fahy, group brand and marketing director, William Hill
Why I like this
Financial services brands are in a tough place, so attitudes to creative and messaging have had to change as the public would take a dim view of any bank that wasn't showing some kind of humility and a down ...
29 Jun 2011
| by Graham Hodge, Chris Clarke, LBI
space.
With Lloyds TSB, we have become the bank's partner for digital transformation. Our work has ...
experiences for the UK's biggest bank. In essence, working with our clients to discover "what's next" in banking. While this has involved a fair amount of future-gazing, our approach has been geared more towards ...
26 May 2011
The ad campaign, 'The Legends of Pilsner Urquell,' created by The Bank, tells the story of the Pilsner brand in a storybook-style.
The ad shows the seal of a storybook, 'The Legends of Pilsner Urquell', breaking to reveal a black and white three-dimensional view of the city of Pilsen, hometown ...