Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
. ADVERTISERS HELP CLOSE THE NEWS OF THE WORLD This was the year when journalism replaced banking ...
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' This campaign set out to avoid the dull-but-worthy pitfalls of bank advertising by presenting aphoristic little ... recommend them to a friend. ING Direct. A decent way to do banking. Ninety-two per cent based on ING ... that students really do resent the way they're regularly patronised in advertising campaigns from banks ...
. ADVERTISERS HELP CLOSE THE NEWS OF THE WORLD This was the year when journalism replaced banking ...
Virgin acquired Northern Rock). October 'The banks nearly destroyed the financial world as we know ...
yesterday (24 November), and that it was seeking a 100m cash injection from its banks, due to a ... business, but has delayed this, and only last month received 100m from its network of banks. Thomas ...
personal details on a bank's community site. Clearly, the banks have other ideas. This month, both Royal Bank of Scotland group and HSBC took the first steps toward creating their 'own Facebook'. HSBC has ... in the social space. Banking pioneer The big question, however, is whether consumers really feel the need ...
Northern Rock ended its sponsorship deal with the club just days before the Government-owned bank was sold to Richard Branson's Virgin Money. The contract runs out at the end of the Premier League ... fan base in the North-East, where the bank's branches are located. In the past few years, Northern ...
V.me, which will be the global brand name for the product, is being launched by Visa Europe in 2012. It works by allowing users to top up their account using Visa and other payment methods, including MasterCard and their bank accounts, in a similar way to eBay's payment service PayPal ...
The trial involves over 25 sites across London, totalling 40 square kilometres, receiving 4G mobile broadband for the next nine months. These areas include Hyde Park, Canary Wharf, Soho, Westminster, Kings Cross, South Bank and the O2 Arena in Greenwich. The initiative marks the latest move ...
Cinema Club, Metronomy, Tribes and Azealia Banks. Last year's nominations for Best New Band saw ...
or five' tier-two sponsors, including a finance/banking partner, technology partner and health ...