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RKCR/Y&R wins £8 million Bank of Scotland ad account

LONDON - Rainey Kelly Campbell Roalfe/Y&R has snatched the £8 million Bank of Scotland ad account...Newhaven was appointed in 2007 to manage Bank of Scotland s retail-banking advertising campaigns ... Banking Group. RKCR/Y R has handled Lloyds TSB s advertising since January 2002. The Bank of Scotland is part of the Lloyds Banking Group, which was formed when Lloyds TSB bought HBOS in 2008. Richard Exon ...

Sky hires BA's David Murdin for sports and news branding role

Normal 0 Murdin will report to Andy Brent, group director of brand marketing at Sky . At British Airways he was global head of brand, product and service. He has also held customer relations roles at the banks RBS and Egg. Sky has also promoted Corin Dimopoulos to the new role of director ...

Bathstore launches May sale with direct push

. There will then be another series of 10-second ads targeting the second May Bank Holiday. The ads feature water splashes ...

Magners Pear ad pokes fun at bogus claims

with Bauer TV and Absolute radio, which will see Magners do a "100% take-over" of the May Day bank holiday ...

Food/Event - Food federation starts new ice age

traffic to the site, ONE created an 'ice wall' on London's South Bank. This two-metre tall, backlit wall ...

The Week in City & Corporate

Kazakhstan bank brings in Merlin, Redleaf named financial PR firm of the year....Kazkommertsbank, one of the largest banks in Kazakhstan, has appointed Merlin as its international public relations consultant. Merlin will advise the bank on international media relations ... Crossman, head of strategy and communications for global markets at Deutsche Bank; Rita Payne, BBC World ...

Principles are no match for money

The bank has refused to take money from the Government but has instead made its own private arrangements to get new capital from the Qataris. Barclays ignored the principle of pre-emption rights, which ... that in spite of protestations to the contrary, the business was in as much trouble as the other banks ...

From our Readers - And why are private businesses funding it?

I can understand it wanting to be a bank, especially as it might help to save local jobs. But then taking consultancy jobs away is not a great trade-off. Giles Roca said some agencies 'struggle ... Bank, then Essex Communications, next Essex Builders? Will it be self-funding in two years? I am ...

Pitch update

predicament of having to pitch to himself. Lloyds Banking Group's £80 million media planning and buying ...

The Work: New Campaigns - UK

campaign for Timberland takes a swipe at the current banking crisis. Featuring a durable pair ... start a bank" in one of the three executions. The campaign focuses on the durability and long ...

 

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