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Year in review for communicators 2009: 2009 the year when..

09 Dec 2009 | by Cathy Wallace

to restore confidence in the country's economy as it overhauled its discredited banking sector. City PR agency FD was charged with explaining how the country was reviving its banking system and its UK CEO ... -Smeargate, then the expenses scandal Banks -an annus horribilis, reputation-wise ...

Sacha Deshmukh, Mandate Communications: The business of PR is business

04 Dec 2009 | by Sacha Deshmukh, Mandate Communications

of traditional comms. They now help clients assess market opportunities, articulate discussions with banks ...

Campaign Promotion: Media Essays - Consumers will value real-time interaction

04 Dec 2009 | by Martin Porter, CBS outdoor

to be able to access entertainment, work and personal banking on the move - the list goes on. The need ...

Integration Essays: Brand experiences not 'integration'

04 Dec 2009 | by Julian Baker, Douglas Broadley and Paul Simonet, Imagination

, the idea fell out of use. The positioning of HSBC as the world's local bank is hugely successful in its ...

Integration Essays: The power of the story

04 Dec 2009 | by Kim Douglas, chief strategic officer of Mindshare

have a strong "who I am" story such as "the world's local bank", it quickly informs the ways in which ...

Young people - Separating media fact from fiction

03 Dec 2009 | by Kunal Dutta

It cost little to write, had no quantitative evidence to support it, but was hailed as one of the most illuminating research papers of this year. When 15-year-old Matthew Robson wrote a report on children's media habits as part of his internship at investment bank Morgan Stanley, the findings were ...

Young people - Introduction

03 Dec 2009 | by Harriet Dennys

on an internship at investment bank Morgan Stanley, his analysis made him the talk of the City. In the world ...

Gartmore first in potential IPO wave

27 Nov 2009 | by Alec Mattinson

Investment banks do have a decent pipeline of IPO business on the blocks, but there remains a question mark ...

The Work: Private view

27 Nov 2009

, wasn't cancelled due to this year's budget cutbacks. Presumably they work for a bank. The role ...

Love at first site

24 Nov 2009 | by Adam Woods

, the other for press. Michael Johnson, creative director of design agency Johnson Banks, says: "The Carat ... into the site, the content is "drab and unexceptional" in Johnson Banks'Michael Johnson's eyes. "How Initiative ... , but the Flash intro is a turn-off for Johnson Banks' Michael Johnson. He says: "You only have to see the words ...

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