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Review of 2004 - 10 biggest marketing moments

22 Dec 2004

and facing tough questions about its integrity and future. JIM HYTNER Group brand and UK banking marketing ...

The 10 Best TV Ads of 2004

22 Dec 2004

agency: Manning Gottlieb OMD 5 HSBC "okey doke" "The world's local bank" campaign has matured ...

The 10 Pitches from Hell 2004

22 Dec 2004

, and they reappointed the incumbent. 7. Sainsbury Bank - The six agencies involved were subjected to an embarrassing ...

Media News brief: Habitat strikes deal with Barclays

22 Dec 2004

Habitat has struck a deal with Barclays to promote its new home interior design service in the bank

Direct News brief: OFT issues warning about Spanish lottery scam

22 Dec 2004

sent to UK consumers. To claim the 'prize', recipients are asked to provide bank account details.

Barclays unveils football initiative

22 Dec 2004

. The activity, which broke last week and was created by Bartle Bogle Hegarty, is the bank's first major campaign since Jim Hytner joined as group brand and UK banking marketing director in September. ...

Draft to lead Interpublic's $150m global CA account

20 Dec 2004 | by Daniel Farey-Jones,

of Interpublic, said that CA would be very well served by the network's resources and that Interpublic's Bank ...

Nunwood named market research agency of the year

20 Dec 2004

. The insight has had a direct impact on Somerfield's bottom line. Halifax Bank of Scotland is another client ...

Former government adviser is BBC Scotland governor

17 Dec 2004 | by Staff,

Peat worked as an economic adviser in a number of government departments, including the Treasury, for more than 10 years until 1993. Peat is currently group chief economist of the Royal Bank of Scotland ... at the Royal Bank of Scotland since 1993. If you have an opinion on this or any other issue raised on Brand ...

Sir Bobby returns with pies in Barclays Premiership ad

17 Dec 2004 | by Daniel Farey-Jones,

group brand and UK banking marketing director, said: "We were delighted to sign Sir Bobby for a second ...

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