18 Dec 2003
| by Claire Billings,
.
Alongside the media owners, there are the venture capitalists and investment banks, which have also been ...
18 Dec 2003
| by Mark Kleinman,
and banking products accessible through the network. A new brand idea is introduced encapsulated ...
with the Bank of Ireland, and we offer banking services with partners such as LloydsTSB," he said.
Steele ...
18 Dec 2003
| by Alan Timothy, Chief executive, Rocket Science
from friends and family. Supermarkets, banks, estate agents - even my local Indian restaurant has sent
18 Dec 2003
Whether working for FMCG, retail or banking brands, BBH has proven that artistic flair can drive...in finance' campaign for Barclays, featuring Samuel L Jackson, helped the bank take the lead in share of new ...
18 Dec 2003
its marketing structure, nor the position of its creative agency, Banks Hoggins O'Shea/FCB.
Weetabix ...
18 Dec 2003
Services felt it was not a major player in the UK banking sector and briefed HTW to remedy this. The agency identified the chief executives, information officers and strategic officers at 17 banks based in the UK ...
and inserted two ads customised to their targets. The first communicated IBM's expertise in the banking sector ...
18 Dec 2003
| by Mark Kleinman
and banking products accessible through the network. A new brand idea is introduced encapsulated ...
with the Bank of Ireland, and we offer banking services with partners such as LloydsTSB," he said.
Steele ...
18 Dec 2003
to judge the effectiveness of the 'Chin up' and 'Turning banking on its head' approaches, but elsewhere ...
this year named Halifax as the 'most effective bank at marketing'. The bank, whose share of the current ...
18 Dec 2003
| by Poppy Brech
, and by Rob Ramsey on behalf of Channel 4.
Direct Line is owned by Royal Bank of Scotland; it has been ...
18 Dec 2003
| by Jane Bainbridge, Deputy editor
opened an Xtra till instead.
Customers using telephone banking or automated deposits may best serve ...