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PRIVATE VIEW: Gerry Moira, the executive creative director of Publicis

13 Dec 2002

, quality food this Christmas Agency: Banks Hoggins O'Shea/FCB Writer: Chris O'Shea Art director: Ken ...

MEDIA CHOICE: Till receipts

12 Dec 2002 | by BRIAN GIBB, Director, Promotional Risk Management

-selling other services (up to 25% off car insurance through Sainsbury's Bank), selling the space for promotions ...

2002 IPA EFFECTIVENESS AWARDS: SILVER AWARD - WAITROSE

05 Dec 2002

it first started advertising seriously. WAITROSE Campaign: Waitrose Agency: Banks Hoggins O ...

Britannia denies it has awarded £12m media task

22 Nov 2002 | by Claire Billings,

was the bank's chief marketer. Britannia is understood to be preparing to move its marketing spend above ...

PRIVATE VIEW: Steve Henry is the executive creative director at HHCL & Partners

22 Nov 2002

others, Waitrose defines value as the relationship between quality and price Agency: Banks Hoggins O ...

POINT OF PURCHASE: In-store impact on impulse shoppers

21 Nov 2002 | by RACHEL MILLER

at everything you are doing in the organisation and check whether it conveys trust. In bank branches, for example, the fact that pens are attached to chains says banks don't trust their customers." It is vital ...

Cold Feet star axed from ads after sex and drug tales

20 Nov 2002 | by Staff,

. The UK's third-largest high-street bank is in talks with its agency, Rainey Kelly Campbell Roalfe ... this year caused the bank embarrassment following his conviction for drink-driving because in one ad he ...

OPINION: Mills on ... Bluewater

25 Oct 2002 | by DOMINIC MILLS

" campaign on TV and print through Banks Hoggins O'Shea/FCB. The 20-second TV ad is simplicity itself. On a ...

PRIVATE VIEW: Jaspar Shelbourne, the executive creative director at J. Walter Thompson

18 Oct 2002

's mums Agency: Banks Hoggins O'Shea/FCB Writer: Bryn Attewell Art director: Mark Robinson ...

Shoppers reject idea of bankers selling in aisles

10 Oct 2002

And just more than half said they would be discouraged from visiting a supermarket that had adopted the scheme. The results could spell bad news for Sainsbury's Bank, which is to trial the scheme in 17 of its stores (Marketing, October 3). The survey asked a sample of 1229 people how they would ...

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