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the basis of e-bank Smile’s new ad campaign. Claire Billings reports

of the technology into people s homes. It was with this in mind that Smile, the online banking brand set up last year by that bastion of fair trade, the Co-operative Bank, has launched its latest advertising campaign through Farm. The e in Smile s e-banking offer is about ethical commerce. Online rivals ...

Security breach delays Barclays’ online upgrade

bank, after its online service was forced to close temporarily on Monday following a security breach....bank, after its online service was forced to close temporarily on Monday following a security breach. The bank is anxious to restore confidence after several customers complained they could access other ... , said the bank s quick reaction should reassure customers. Barclays views this compromise ...

Smile launches ad campaign through Farm Communications

Smile, the Co-operative-owned internet bank, this week launches its first advertising through Farm...Smile, the Co-operative-owned internet bank, this week launches its first advertising through ... and staff - all part of the smile generation - speaking directly to camera either about the bank ... will transfer your account from your existing bank to Smile, adding: It s a bit like having someone finish ...

MARKETING HELPLINE SERVICE

Installations supplies various systems, from a single monitor or to the banks of TVs seen at big fashion ...

CAREERS: Movers

Bank Centre, the British Film Institute and, most recently, Royal Ascot. David Billing ... has been appointed as marketing manager at banking and financial services recruiter, Morgan McKinley ...

Co-op invests pounds 20m in ’ethical’ travel agency

BDDH, which also works with the Co-operative Bank and its retailing arm CWS Retail. Yvonne ... on advertising junk foods to children. Ads for the Co-operative Bank, and its online spin off Smile, have ...

DIRECTWATCH

.71 6.4 11 American Express 0.69 10.3 12 HFC Bank ... Healthcare 0.41 5.6 19 Bank of Scotland ...

BT chief extends time at Dome to end of year

backed by Japanese bank Nomura, which will appoint a marketer for the project when it takes over ...

MARKETING CONSULTANCY: Our actions speak louder than words - Reputation management means substance rather than a carefully crafted image, writes Jane Simms

bank UBS Warburg and Tate marketing consultants are spending more and more of their time helping ...

 

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