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CAMPAIGN-I: Perspective - What’s in a name? Anything, it seems

It s getting increasingly difficult to come up with a decent web name and address. Everyone knows that there simply are not enough domains to go around. The internet naming group ICANN s recent decision to phase in new suffixes, maybe including .travel, .shop and .bank, might help ...

Cahoot in acquisition mailings

Cahoot, the fledgling Abbey National-owned internet bank, is embarking on the first stage of a...Cahoot, the fledgling Abbey National-owned internet bank, is embarking on the first stage of a ... strategy to sign up at least 100,000 consumers in its first year. The e-bank s offering is comprised ... -style creatives, sent to 100,000 prospects, showing the multi-channel interaction opportunities of banking ...

Abbey National to shake off savings image

m accounts to its retail banking operation, as it tries to shake off its image as a savings...-business market and add a further 1m accounts to its retail banking operation, as it tries to shake off its image ... to transform itself and launch its internet banking brand, Cahoot. Chief executive Ian Harley revealed a ... -retail banking by 2003. He wants Cahoot, which has attracted 31,000 customers since it opened six weeks ago ...

Internet: Quest for online youth credibility - Branded ’youth’ sites need value and integrity, warns Jane Simms

proposition if you are a bank, for example, which has traditionally courted 15- to 19-year-olds. It s also...By hooking the youth market, big brands aim to create customers for life. This is a sound proposition if you are a bank, for example, which has traditionally courted 15- to 19-year-olds. It s also effective if you are selling music, games, clothes or toiletries. Even big brands not traditionally ...

Stop Press

that it will not replace the marketing director for personal banking Graham Pilkington when he joins Alliance s WAP ...

Egg announces losses

Online bank Egg has reported a loss of 80.7m for the first half of the year, compared with 69.7m...LONDON (Brand Republic) - Online bank Egg has reported a loss of 80.7m for the first half of the year, compared with 69.7m for the same period last year. Its loss per share, however, has decreased to 8p, compared with 9.7p a year ago. Egg is the UK’s first publicly traded internet bank, owned ...

Record sales quarter as banks drive market

Banks increased their advertising spend by an unprecedented 42 per cent in the March to May period...Banks increased their advertising spend by an unprecedented 42 per cent in the March to May period, fuelling a record quarter for many media owners. Total adspend for the period was pounds ... . David Fletcher, head of CIA MediaLab, said banks, dotcoms and other growing areas of the economy were ...

Abbey National to offer iTV banking

Abbey National will be the first UK high-street bank to offer interactive TV banking when...LONDON (Brand Republic) – Abbey National will be the first UK high-street bank to offer interactive TV banking when it launches on Open, BSkyB’s interactive TV service. The pilot went live today ... , paying bills and checking balances. The bank claims to already serve 400,000 e-banking customers since ...

Lloyds TSB and Antfactory joined for online finance services

UK high street bank, Lloyds TSB, is partnering internet investor Antfactory Holdings to start a 30...LONDON (Brand Republic) – UK high street bank, Lloyds TSB, is partnering internet investor ... this year the bank said it would spend 150m on boosting sales of its products online. The investment included opening internet banks in Spain and in the UK. In June, Antfactory said it had entered into a ...

HOW TO GET AHEAD: TALK IT UP

blank cheque - just fill in what you fancy and laugh all the way to the bank. A run-through of any ...

 

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