30 Jan 1998
| by JULIETTE GARSIDE
SPAIN: Spain s third largest bank, Banco Bilbao Vizcaya, has hired
Ludgate Communications as its...SPAIN: Spain s third largest bank, Banco Bilbao Vizcaya, has hired
Ludgate Communications as its first retained agency in Europe, the US
and Latin America, in an account carrying fees close to pounds ...
that it had raised its stake
in Argentine bank Banco Credito Argentino from 24 to 52 per cent ...
30 Jan 1998
| by MAIRI CLARK
Once again evidence reaches us of the unerring power and accuracy
of direct marketing, this time from WWAV Rapp Collins.
Campaign recently received a mailshot in the form of an envelope full of
soil, the idea being to spread the news about the agency s move to a
new environment on the banks ...
30 Jan 1998
| by STEFANO HATFIELD
of the
aforementioned club.
As Greenlees listens blankly to the banks of lawyers ratcheting up their
fees, he ...
30 Jan 1998
| by SOPHIE BARKER
H s
team will promote to the insurance, banking and defence trade press.
H
centre which ...
M s birthplace,
into a magnet for international visitors from the year 2000.
An expected dollars 30 million through-the-line budget - most of it
underwritten by the World Bank - will support the initiative to turn
tourism into a major source of revenue and employment for the
strife-torn Palestinian ...
30 Jan 1998
| by MARK WNEK
the daftness of bank charges by
having Bob Mortimer wander round the park charging ordinary folk ...
-thinking solution to absurd,
conventional banking practice
Agency: WCRS
Writer: Larry Barker
Art ...
30 Jan 1998
| by JADE GARRETT
Christmas J. Walter Thompson 6.4
5= Abbey National Banking Euro RSCG Wnek ...
30 Jan 1998
| by RACHEL BAIRD
it stewards, says a senior source at a rival Swiss
bank.
At present Taverner s communications team ...
30 Jan 1998
| by BELINDA ARCHER
straddles the August
bank holiday. Both events enjoy the sponsorship support of such
companies as Bass ...
29 Jan 1998
| by AMANDA RICHARDS
Three years after Tesco blazed a trail with the launch of Clubcard,
the high street banks...Three years after Tesco blazed a trail with the launch of Clubcard,
the high street banks ...
was Barclays Bank last autumn with the
announcement that it had begun trialling a loyalty scheme which ...
with his Virgin One banking venture, and other outsiders such as
Marks the final piece ...