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NEWS: Banks Hoggins O’Shea lands pounds 4m Kingsbury

26 Apr 1996 | by KAREN YATES

Banks Hoggins O Shea has picked up the pounds 4 million brand-building task for the furniture...Banks Hoggins O Shea has picked up the pounds 4 million brand-building task for the furniture ... in Ilford. Banks Hoggins also picked up the media planning and buying on the business after ... be awarding the media business to Frontline as Campaign went to press. John Banks, the chairman ...

NEWS: HOTLINE

26 Apr 1996

by the client to opt for a media agency which was more closely aligned with its creative shop, Banks Hoggins O Shea. Banks Hoggins worked with PHD as its preferred media partner until last autumn, but now works ...

TOP UK BRANDS AND CLIENTS: How far can brand extensions be pushed?

26 Apr 1996 | by ROBERT DWEK

, as well as being in the shipbuilding and banking industries. Sony makes Michael Jackson records ... , each time, exactly what it stands for. UK banks, once blind to the power of branding, have ... was too closely associated with the old school of banking. But Kristina Hunt of the research ...

TOP UK BRANDS AND CLIENTS: Big brand spenders by sector

26 Apr 1996

and banks return with a heavy push on mortgages. Sony Playstation The nails were out in 1995 ... Banking WCRS Pattison Horswell Service ... .25 -28.96 4 - Abbey National Financial Services 9.87 5 - First Direct Banking Service ...

TOP UK BRANDS AND CLIENTS: Top 100 UK brands

26 Apr 1996

MediaCom 44 82 Peoples Phone Banks Hoggins O Shea Pattison Horswell (inc local ...

NEWS: JWT unveils Entenmann’s film

26 Apr 1996 | by HARRIET GREEN

stupendous bank hold-up. She explains how the whole town talked about nothing else but the robbery for weeks. She, however, saw nothing - despite being just across the road from the bank at the time ...

NEWS: New IPC study reveals style of ads young women prefer

26 Apr 1996

. The brands also included Tampax, Clean and Clear and Midland Bank. Other results indicated that 57 per ...

THIS WEEK: Co-op to bank on Sky

25 Apr 1996

The Co-operative Bank has linked up with BSkyB to launch the first satellite TV banking service...The Co-operative Bank has linked up with BSkyB to launch the first satellite TV banking service ... -line this summer. Co-operative Bank spokesman David Smith said the service would be available to all its ... this scheme customers will be able to pull-up their latest bank statement on their own TV. Users ...

MARKETING FOCUS: Money markets

25 Apr 1996 | by PATRICK BARRETT

Emphasis on customer service and choice are leading banks and retailers to forge new alliances...Emphasis on customer service and choice are leading banks and retailers to forge new alliances. Patrick Barrett reports There was a time when banks were banks and retailers were retailers ... t think of one good thing about their bank could soon have the opportunity to open an account with Tesco ...

NEWS: Lloyds in drive to target teenagers

25 Apr 1996 | by LEXIE GODDARD

Lloyds Bank is investing in a PR drive to attract 16-18 year-olds to its new teenage banking...Lloyds Bank is investing in a PR drive to attract 16-18 year-olds to its new teenage banking ... 100,000, following a two-way pitch. The bank already has an account for 11 to 18-year ... to the teenage market. Lloyds Bank spokeswoman Marianne Kemp declined to give details of the brief ...

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