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Dove's viral shows that we can be our own harshest critics

of the pictures look like they have just committed a bank robbery). Looking at the ad's performance so far ...

Paddy Power reveals '£1m bet' gameshow to promote casino app

The bookmaker will invite consumers to take part in a 1m bet . Entrants could win up to 1m on a single spin of a roulette wheel. The four-week campaign, which goes live this week (15 November), will be fronted by George Lamb, the host of Channel 4 game show The Bank Job. The push includes social ...

HSBC to sponsor Vevo's new artist series

's profile have been superb. "As a bank that places great value in supporting young entrepreneurs ...

Campaign Viral Chart: Lager and Angry Birds make the top three

Birds, and is topped by an Australian beer ad that imagines how bank robbers might go on the run without

Scottish Premier League in YouTube content deal

a new chapter in online fan engagement for our league. "Making Clydesdale Bank Premier League ...

Online video: advertisers need to start asking what success really is

, might be banked in the memory and acted upon later (hence the relative impotence of CTR as a measure ...

Campaign Viral Chart: DC shoes turn San Fran viral into chart topper

, beaten by both Block and a flashmob for Spanish bank, Banco Som Sabadel. Meanwhile, an ad ...

Trend report: Media looks to recruit future skill sets

in modern times. The issue of how we battle against the banks and the legal firms to attract the best ...

Barclays uses 'angry boy' viral to push Pingit app

The free app, which is now available to all UK bank and building society customers, has been ... executive, retail and business banking, at Barclays said: "Barclays Pingit is potentially a revolution in banking but this is just the beginning. "We are listening to customer feedback and monitoring ...

My YouTube ad of the week: David Prideaux, Publicis Chemistry

is as difficult as getting them to move their bank account. If anything can give you a chance, this will. ...

 

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