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Royal Bank of Scotland to provide free financial advice

LONDON - Royal Bank of Scotland (RBS) is to offer the public free financial advice, as part...at branches on topics such as debt management. The bank has trained around 1,000 customer service employees ... . We are in the new world and we need to reposition ourselves - helpful banking' is the direction I ... 's 37bn Government bail-out for the UK's banking sector, taxpayers now own almost 60% of RBS. ...

Lloyds TSB to retain Halifax and Bank of Scotland brands

LONDON - Lloyds TSB has announced it is to retain the Halifax and Bank of Scotland brands...will remain active in England and Wales, Bank of Scotland will operate in the retail and corporate banking spaces north of the border, although a decision is yet to be taken on whether the Bank of Scotland ... of Lloyds Banking Group. ...

Banking buddies? The limits of how far brands can tap into social networking

by internet bank First Direct to launch its own consumer network prompts the question: why would the customers of a bank have anything in common aside from being members of that bank? Some brands are doing well ... are status brands and part of your landscape as a human being. Frozen peas or banks will find it harder ...

Moodier Britain survey shows less trust in banks and more in supermarkets

LONDON - Research showing that 25% of the UK population have no trust in banks has confirmed.... Meanwhile, banks, along--side politicians and the government, have been demonised following the credit ...

Media: Bank appoints Total Media

Morgan Stanley has appointed Total Media to the media business for its Investment Fund account.

First Direct uses social networking to make banking personal again

LONDON - Telephone and internet banking brand First Direct is launching an online social network...-active customers, and will now be offered to all UK consumers currently banking with the HSBC-owned business. Upon logging, users are told: 'As First Direct customers, you'll know by now that we're not like other banks ... the project is getting back to the intimate atmosphere Midland Bank was aiming for with the brand's creation ...

Branding brief: Joseph Banks makes UK debut

Joseph Banks, a start-up health food brand, made its UK debut last week with the launch of Cassava

Cater Allen Private Bank targets rich clients with online campaign

LONDON - Cater Allen Private Bank, part of the Santander Group, is launching an online campaign

Government ownership has implications for banks marketing strategies

The banks bailed out by the Treasury now face calls for prudent marketing...Following the implementation of the government's historic 37bn bail-out package for the banking sector, the expenditure of high-street brands Lloyds TSB, HBOS and Royal Bank of Scotland (RBS) has come ... asked about why banks should, in effect, fund their advertising with taxpayers' money. After ...

Digital & Direct brief: Sainsbury's Bank works with RedEye

Sainsbury's Bank is working with online behavioural analyst RedEye to boost online conversion rates

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