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Opinion: The Marketing Society Forum - Is football sponsorship a good use of state-owned banks

, arguing that the bank's potential £10m commitment represents good value for taxpayers....: 'Should banks engage in any marketing activity whatsoever ?'. We all know that banks are in the dock ... the government to have big shareholdings in retail banks. So it's imperative they are returned to profitability as quickly and vigorously as possible, in order to repay the state. Therefore, all the banks that were ...

Editor's comment: COI 'help' could hinder banks

services to our growing number of nationalised (or at least effectively government-owned) banks. Should...There is the view that day-to-day management should be left to the banks themselves ... in to the unfortunate, albeit not unique, position of needing state handouts. To get out of this mess, these banks ... as controlling the banks. Until proven otherwise, banks should be trusted to put to use adspend ...

 

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