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Mobile takes lead role in fuelling digital growth

, banks, retailers and other organisations to connect to a large-scale mobile commerce platform via a ...

Barclaycard's Whitton focuses on trust

, Barclaycard must operate in a market becoming ever more crowded, where its rivals are not just other banks but ...

Bigger may be better

. Speaking to the account lead on Ita , one of Brazil s largest banks, at the country s leading independent ...

Halifax: the bank's latest execution is a far cry from typical ads for financial-services brands

a typical bank ad if it tried - and that's a good thing. Banks are hardly consumers' best friends ...

Should adland help payday lenders?

services and fill a void left by high-street banks that have stopped lending. So far, there has been ...

Barclay's ad is simple and memorable, but strikes the wrong tone for a bank seeking to regain trust

one of the major banks something of a Herculean challenge, albeit one with big upsides if you get it ...

The history of advertising in quite a few objects: 38 Elena Salvoni

. "She made it her business to see you got the best possible service," John Banks, the former Young ...

Hamid Habib brings creative spark to the MPG offering

." That said, Lucy Banks, the executive creative director at Bauer Media and a former Zenith colleague ...

Sector Insight: current and packaged accounts

consumers are unlikely to switch providers without a good reason. Packaged accounts. While banks have ...

The Co-operative Bank embarks on growth plan

Co-operative loved will not appear in their branches overnight. Of all the banks in the UK, it is Co-op ...

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